{"id":12966,"date":"2023-10-25T10:47:20","date_gmt":"2023-10-25T10:47:20","guid":{"rendered":"https:\/\/devfourall.wpengine.com\/?post_type=blog&#038;p=12966"},"modified":"2023-10-25T11:03:26","modified_gmt":"2023-10-25T11:03:26","slug":"marketing-automation-tools","status":"publish","type":"blog","link":"https:\/\/4allportal.com\/de\/blog\/marketing\/marketing-automation-tools","title":{"rendered":"Marketing Automation Tools"},"content":{"rendered":"\n<style>\n@media screen and (min-width: 391px) {\n  #blog-header-block_408a0d652d7cbdaa929c1149d48d3930 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #blog-header-block_408a0d652d7cbdaa929c1149d48d3930 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n.blog-header__info--wrapper span {\n  color: rgba(165, 165, 165, 1);\n}\n.clock__icon--frame svg {\n  width: 100%;\n  height: auto;\n}\n\ndiv.blog-header__author-wrapper {\n    width: 100%;\n    text-align: center;\n}\n\n.clock__icon--frame path {\n  fill: #A5A5A5;\n}\n@media (min-width: 390px) {\n    div.blog-header__author-wrapper{\n        width:unset;\n    }\n}\n.blog-header__overlay--frame img{\n    object-fit:cover\n}\n\/* Fortschrittsleiste f\u00fcr die gescrollte Zeit *\/\n.reading-time-bar {\n      height: 100%;\n      width: 0%;\n      background-color: #ff8200; \/* Farbe f\u00fcr die schon gescrollte Zeit *\/\n  }\n@media screen and (min-width: 650px) {\n  \n  .reading-time-container {\n      position: sticky;\n      top: 97px;\n      left: 0;\n      width: 100%;\n      height: 10px;\n      background-color: #F8F7F9; \/* Farbe f\u00fcr die restliche Zeit *\/\n      z-index: 1000;\n  }\n}\n@media screen and (min-width: 992px) {\n  \/* Container f\u00fcr die Fortschrittsleiste *\/\n  .reading-time-container {\n      position: sticky;\n      top: 97px;\n      left: 0;\n      width: 100%;\n      height: 10px;\n      background-color: #F8F7F9; \/* Farbe f\u00fcr die restliche Zeit *\/\n      z-index: 1000;\n  }\n}\n\n@media screen and (max-width: 649px) {\n  .reading-time-contianer {\n    display: none;\n  }\n}\n\n<\/style>\n\n<div class=\"reading-time-container\">\n    <div class=\"reading-time-bar\" id=\"readingTimeBar\"><\/div>\n<\/div>\n<section id=\"blog-header-block_408a0d652d7cbdaa929c1149d48d3930\" class=\"blog-header | bg-gray position-relative pt-4\"\n  style=\"isolation: isolate; overflow: hidden; \">\n\n  <div class=\"container--small | px-3 px-md-0\">\n    <div class=\"blog-header__info--wrapper | d-flex flex-wrap justify-content-center align-items-center gap-2 gap-md-4 mb-4\">\n\n\n            <div class=\"blog-header__icon--frame d-flex align-items-baseline\">\n\n        <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n          <path d=\"M19 6V1H1V19H8.488\" stroke=\"#A5A5A5\" stroke-width=\"2\" \/>\n        <\/svg>\n\n        <span class=\"blog-header__category__icon-txt text-uppercase position-relative\"\n          style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n          customer experience        <\/span>\n      <\/div>\n\n      \n\n      <div class=\"d-flex justify-content-end align-items-center \">\n        <div class=\"clock__icon--frame | d-flex justify-content-center align-items-center\"\n          style=\"width: 2rem; height:2rem;\">\n          <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"clock-icon\" width=\"30\" height=\"30\" fill=\"none\" viewBox=\"0 0 30 30\">\n  <path fill=\"white\" d=\"M15 1c7.47 0 13.548 6.28 13.548 14S22.471 29 15 29C7.53 29 1.452 22.72 1.452 15S7.529 1 15 1Zm0 25.846c6.321 0 11.464-5.314 11.464-11.846S21.321 3.154 15 3.154C8.679 3.154 3.536 8.468 3.536 15S8.679 26.846 15 26.846Zm1.042-12.923h6.253v2.154h-8.337V5.41h2.084v8.513Z\"\/>\n<\/svg>\n        <\/div>\n        <span class=\"reading-time text-uppercase ms-1\" style=\"font-weight: 600\">\n          16          min<\/span>\n      <\/div>\n\n\n            <div class=\"blog-header__author-wrapper\">\n        <span class=\"blog-header__author text-uppercase\">Verfasst von <strong>\n            Daniel L\u00fccke<\/strong> <\/span>\n      <\/div>\n      \n    <\/div>\n\n    <div class=\"blog-header__txt--wrapper container--small\">\n      \n\n<h2 class=\"wp-block-heading has-text-align-center\">Marketing Automation Tools<\/h2>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\">So finden Sie die passende Software f\u00fcr automatisierte<br>Marketingprozesse<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Was macht ein gutes Marketing Automation Tool aus? In unserem Guide geben wir Ihnen einen \u00dcberblick \u00fcber die Top-Anbieter auf dem Markt und zeigen Ihnen, warum sich die Investition in eine smarte  Automatisierungssoftware f\u00fcr Sie lohnt.<\/p>\n\n\n\n<p><\/p>\n\n\n    <\/div>\n\n    <div class=\"blog-header__img--frame container--small mb-4\" style=\"height: 42rem; overflow: hidden;\">\n      <img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"461\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/finde-die-passende-software-fuer-automatisierte-marketingprozesse.jpg\" class=\"blog-header__img o-fit--cover d-block rounded\" alt=\"Finde die passende Software f\u00fcr automatisierte Marketingprozesse\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/finde-die-passende-software-fuer-automatisierte-marketingprozesse.jpg 1000w, https:\/\/4allportal.com\/wp-content\/uploads\/finde-die-passende-software-fuer-automatisierte-marketingprozesse-300x138.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/finde-die-passende-software-fuer-automatisierte-marketingprozesse-150x69.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/finde-die-passende-software-fuer-automatisierte-marketingprozesse-768x354.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" title=\"\" \/>    <\/div>\n\n  <\/div>\n<\/section>\n<script>\n  document.addEventListener('scroll', function () {\n    const content = document.getElementById('main');\n    const readingTimeBar = document.getElementById('readingTimeBar');\n    \n    const totalHeight = content.scrollHeight - window.innerHeight;\n    const progress = (window.scrollY \/ totalHeight) * 100;\n    \n    readingTimeBar.style.width = progress + '%';\n});\n\n<\/script>\n\n\n<div id=\"table-of-contents-block_c00e5ad199844bafd03305984e8f92a8\" class=\"table-of-contents container--small\">\n    <h2>Inhaltsverzeichnis<\/h2>\n    <ol>\n    <\/ol>\n<\/div>\n\n<script type=\"module\">\nconst indexHeadline = document.querySelectorAll('[data-index]');\n\nconst tableOfContents = document.querySelector('.table-of-contents ol');\n[...indexHeadline].forEach(headline => {\n  let newListItem = document.createElement('li');\n  let newAnchor = document.createElement('a');\n\n  newAnchor.setAttribute('href', window.location.pathname + \"\/#\" + headline.id);\n  newAnchor.setAttribute('data-target', \"#\" + headline.id);\n  newAnchor.setAttribute('class', 'table-of-contents__links')\n  newAnchor.textContent = headline.firstElementChild.textContent;\n\n  newListItem.appendChild(newAnchor)\n  tableOfContents.appendChild(newListItem);\n})\n\nconst tocLinks = document.querySelectorAll('.table-of-contents__links');\n[...tocLinks].forEach(link => link.addEventListener('click', (event) => {\n  event.preventDefault();\n\n  let targetHeadline = document.querySelector(event.target.getAttribute('data-target'));\n  targetHeadline.scrollIntoView({\n    behavior: 'smooth',\n    block: 'start'\n  })\n}))\n<\/script>\n\n\n<section id=\"content-wrapper-block_875caa063925bd865b32c4a0b9b8b8cc\" class=\"content-wrapper position-relative\"\n  style=\" padding-inline: ; overflow-x: visible;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #content-wrapper-block_875caa063925bd865b32c4a0b9b8b8cc {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #content-wrapper-block_875caa063925bd865b32c4a0b9b8b8cc {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n  \n  <div class=\"container--small px-3\">\n    \n        \n\n<div id=\"was-ist-marketing-automation\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h2 class=\"wp-block-heading has-text-align-left\" id=\"was-ist-marketing-automation\">Was ist Marketing Automation?<\/h2>\n\n\n<\/div>\n\n\n<p>Bei Marketing Automation geht es darum, mithilfe von geeigneter Software die Marketing-Aktivit\u00e4ten zu automatisieren, zu optimieren und nicht zuletzt zu analysieren. Marketing Automation Software wird sowohl zur  Neukundengewinnung und Leadgenerierung als auch f\u00fcr die Bestandskundenpflege genutzt. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Marketing Automation Tools helfen Ihnen dabei,<br>\u25cf detaillierte Kundendaten zu sammeln,<br>\u25cf wichtige Touchpoints in der Customer Journey zu definieren und zu bedienen<br>\u25cf personalisierte Inhalte f\u00fcr verschiedene Kan\u00e4le zu erstellen, z. B. Landingpages, E-Mails oder Social Media.<\/p>\n\n\n\n<p><br>Kurz gesagt: Mithilfe von automatisierten Workflows und datenbasierten Analysen gelingt es Ihnen, vielversprechende Leads zu generieren und \u00fcber die gesamte Customer Journey zielgerichtet sowie individuell zu betreuen.<\/p>\n\n\n\n<div id=\"vorteile-von-marketing-automation-tools\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h2 class=\"wp-block-heading has-text-align-left\">Vorteile von Marketing Automation Tools<\/h2>\n\n\n<\/div>\n\n\n<p>Die Automatisierung von Marketingprozessen stellt f\u00fcr Marketing und Vertrieb in erster Linie eine Entlastung dar. Doch nicht nur das: Marketing Automation sorgt f\u00fcr einen erheblichen Mehrwert, der Ihnen einen gro\u00dfen Wettbewerbsvorteil bringt. So k\u00f6nnen Sie potenzielle Leads viel fr\u00fcher erkennen, zielgerichtete Marketing-Kampagnen starten und Ihre Kundenbeziehungen intensivieren.<br><strong>Hier eine \u00dcbersicht \u00fcber die wichtigsten Vorteile von Marketing Automation Tools:<\/strong><\/p>\n\n\n\n<div id=\"list-block-block_7a4e35d439580210dc5bdd299270affb\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_7a4e35d439580210dc5bdd299270affb {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_7a4e35d439580210dc5bdd299270affb {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_7a4e35d439580210dc5bdd299270affb .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_7a4e35d439580210dc5bdd299270affb ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_7a4e35d439580210dc5bdd299270affb, .content-wrapper .wp-block-columns #list-block-block_7a4e35d439580210dc5bdd299270affb{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"list-block__list wp-block-list\">\n<li>Sie erhalten detaillierte Daten \u00fcber Ihre Kunden und Kundinnen, ihre Interessen und<br>Verhaltensmuster.<\/li>\n\n\n\n<li>Anhand der Daten definieren und segmentieren Sie Ihre Zielgruppen und sprechen<br>diese treffsicher an.<\/li>\n\n\n\n<li>Sie stellen personalisierte Inhalte bereit \u2013 und zwar immer zum richtigen Zeitpunkt.<\/li>\n\n\n\n<li>Sie bauen \u00fcber alle Kan\u00e4le hinweg starke Kundenbeziehungen auf.<\/li>\n\n\n\n<li>Durch die Automatisierung von Routineaufgaben entlasten Sie Ihr Marketingteam und<br>sparen Kosten sowie Zeit.<\/li>\n\n\n\n<li>Gleichzeitig optimieren Sie Ihre Arbeitsabl\u00e4ufe.<\/li>\n\n\n\n<li>Mithilfe von Marketing Automation Tools k\u00f6nnen Sie den Erfolg Ihrer Kampagnen genau<br>messen und den ROI nachvollziehbar ermitteln.<\/li>\n<\/ul>\n\n\n<\/div>\n\n\n<p><br>All das beschert Ihnen am Ende viele zufriedene Kunden und Kundinnen sowie mehr Umsatz<br>f\u00fcr Ihr Unternehmen.<\/p>\n\n\n\n<div id=\"fuer-wen-sich-marketing-automation-systeme-eignen\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h2 class=\"wp-block-heading has-text-align-left\">F\u00fcr wen sich Marketing Automation Systeme eignen<\/h2>\n\n\n<\/div>\n\n\n<p>Marketing Automation Tools sind vor allem f\u00fcr <strong>B2B-Unternehmen<\/strong> ein Must-have. Die Kaufentscheidung im B2B-Bereich dauert meist l\u00e4nger und die Kundenreise ist oft komplexer. Umso wichtiger ist es, die Bed\u00fcrfnisse und Problemstellungen potenzieller neuer Kunden und Kundinnen zu kennen, sie an den richtigen Stellen abzuholen und treffsichere L\u00f6sungen anzubieten. Auch im Bestandskundengesch\u00e4ft ist eine strategische Herangehensweise wichtig, um treue Beziehungen aufzubauen \u2013 und \u00fcber Kontakte weitere Leads zu generieren. Dar\u00fcber hinaus profitieren jedoch ebenso <strong>B2C-Unternehmen<\/strong> mit einer heterogenen Kundenstruktur, vielen Leads und einer gro\u00dfen Sammlung an Kundendaten von einem softwaregest\u00fctzten, automatisierten Marketing-Prozess. Die Marketing-Automatisierung ist nicht nur f\u00fcr <strong>gro\u00dfe Firmen<\/strong> interessant. Auch <strong>kleine und mittlere Unternehmen<\/strong> sowie <strong>Start-ups<\/strong> profitieren von passender Software, die ihnen dabei hilft, ihre Kampagnenerstellung und ihr Lead Management langfristig zu optimieren. F\u00fcr diese F\u00e4lle finden sich auch Marketing-Automation-Anbieter mit kosteng\u00fcnstigen oder gar kostenlosen L\u00f6sungen f\u00fcr Einsteiger und Einsteigerinnen auf dem Markt.<\/p>\n\n\n\n<div id=\"marketing-automation-tool-auswaehlen\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h2 class=\"wp-block-heading has-text-align-left\">Marketing Automation Tool ausw\u00e4hlen: Die 4 wichtigsten Kriterien<\/h2>\n\n\n<\/div>\n\n\n<p><strong><br>Anbieter f\u00fcr Marketing Automation Tools gibt es mittlerweile wie Sand am Meer. Bei der Auswahl der passenden Software sollten Sie vor allem auf vier Kriterien achten:<\/strong><\/p>\n\n\n\n<div id=\"list-block-block_7a4e35d439580210dc5bdd299270affb\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_7a4e35d439580210dc5bdd299270affb {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_7a4e35d439580210dc5bdd299270affb {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_7a4e35d439580210dc5bdd299270affb .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_7a4e35d439580210dc5bdd299270affb ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_7a4e35d439580210dc5bdd299270affb, .content-wrapper .wp-block-columns #list-block-block_7a4e35d439580210dc5bdd299270affb{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"list-block__list wp-block-list\">\n<li>Bedienbarkeit und Implementierung: In erster Linie sollte das Tool zur IT-Infrastruktur Ihres Unternehmens sowie zum Workflow Ihrer Teams passen. Achten Sie darauf, dass sich die Software schnell und einfach implementieren sowie intuitiv bedienen l\u00e4sst.<\/li>\n\n\n\n<li>Funktionsumfang: \u00dcberlegen Sie sich im Vorfeld genau, welche Features Sie von Ihrer Marketing-Automation-Plattform erwarten. Daf\u00fcr sollten Sie sich auch \u00fcber Ihre Ziele im Klaren sein. Die wichtigsten Funktionen sind Lead Management, Tracking, E-Mail-Marketing und verschiedene Analysem\u00f6glichkeiten. Reichen Ihnen Basisfunktionen oder ben\u00f6tigen Sie eine All-in-one-L\u00f6sung? Pr\u00fcfen Sie zudem die Integration von Drittsystemen \u2013 so k\u00f6nnen Sie das Tool als umfassende Plattform<br>nutzen, in der alle Prozesse aus Marketing und Vertrieb zusammenlaufen.<\/li>\n\n\n\n<li>Support: Es ist empfehlenswert, nach einem Anbieter mit professionellem Support und zuverl\u00e4ssigem Kundenservice Ausschau zu halten. So k\u00f6nnen Sie das meiste aus Ihrer Marketing Automation Software herausholen und erhalten Unterst\u00fctzung, wenn Sie individuelle Prozesse entwickeln m\u00f6chten.<\/li>\n\n\n\n<li>Preis: Die Entscheidung f\u00fcr ein passendes Marketing-Automation-System h\u00e4ngt nat\u00fcrlich auch von Ihrem Budget ab. Informieren Sie sich immer genau \u00fcber die Preisgestaltung. Oft richten sich die Software-Preise nach Kriterien wie der Nutzeranzahl, den genutzten Features oder dem E-Mail-Aufkommen.<\/li>\n<\/ul>\n\n\n<\/div>\n\n  <\/div>\n<\/section>\n\n\n\n<section id=\"cta-banner-block_2c28d19b8f249bbe58c2a9d285dc9453\" class=\"cta-banner  picture_global d-flex section-pt section-pb align-items-center position-relative\" style=\"min-height: 35rem; overflow: hidden;\">\n\n  \n<style>\n@media screen and (min-width: 391px) {\n  #cta-banner-block_2c28d19b8f249bbe58c2a9d285dc9453 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #cta-banner-block_2c28d19b8f249bbe58c2a9d285dc9453 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n  <style>\n  .overlay__img--frame {\n    position: absolute;\n    z-index: -1;\n    overflow: hidden;\n    opacity: 0.1;\n    width: 100%;\n  }\n  <\/style>\n\n  \n<style>\n #cta-banner-block_2c28d19b8f249bbe58c2a9d285dc9453.unset > .container{ background: var(--lightorange); color: var(--darkgrey); } \n #cta-banner-block_2c28d19b8f249bbe58c2a9d285dc9453.dark > .container{ background: var(--darkgrey); color: var(--white); } \n #cta-banner-block_2c28d19b8f249bbe58c2a9d285dc9453.light > .container{ background: var(--lightorange); color: var(--darkgrey); } \n .call-to-action--container { display: grid; grid-template-columns: 45% 50%; gap: 5%; }\n .call-to-action__headline.h3{ line-height:4rem; }\n @media (max-width: 767px) { .call-to-action--container { display: flex; flex-direction: column-reverse; } }\n<\/style>\n\n<div class=\"container rounded\">\n  <div class=\"call-to-action--container | align-items-center justify-content-center p-3\">\n\n        <div class=\"call-to-action__picture__img--frame p-2\">\n      <img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"1200\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/mockup-nie-wieder-dateien-suchen-whitepaper-1.webp\" class=\"call-to-action__img d-block o-fit--cover o-position--top-center rounded wp-post-image\" alt=\"\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/mockup-nie-wieder-dateien-suchen-whitepaper-1.webp 1600w, https:\/\/4allportal.com\/wp-content\/uploads\/mockup-nie-wieder-dateien-suchen-whitepaper-1-300x225.webp 300w, https:\/\/4allportal.com\/wp-content\/uploads\/mockup-nie-wieder-dateien-suchen-whitepaper-1-1024x768.webp 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/mockup-nie-wieder-dateien-suchen-whitepaper-1-150x113.webp 150w, https:\/\/4allportal.com\/wp-content\/uploads\/mockup-nie-wieder-dateien-suchen-whitepaper-1-768x576.webp 768w, https:\/\/4allportal.com\/wp-content\/uploads\/mockup-nie-wieder-dateien-suchen-whitepaper-1-1536x1152.webp 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" title=\"mockup-nie-wieder-dateien-suchen-whitepaper\" \/>    <\/div>\n    \n    <div class=\"call-to-action__picture__txt--wrapper d-flex flex-column align-items-start\">\n  <div>\n      <span class=\"preheadline text-lg-start\">\n      Free Whitepaper    <\/span>\n    \n    <h3 class=\"call-to-action__headline | h3 mb-2 text-lg-start\">\n        In 5 Schritten vom Datei-Chaos zum strukturierten Marketing-Alltag    <\/h3>\n    \n    <p class=\"call-to-action__txt text-lg-start\">\n        Weniger Abstimmungs-Loops, mehr Output \u2013 f\u00fcr effiziente Marketing-Workflows.    <\/p>\n  <\/div>\n\n  <div class=\"call-to-action__btn--wrapper | w-100 w-md-auto d-flex flex-column flex-md-row gap-2 mt-2\">\n        \n    <a href=\"https:\/\/4allportal.com\/de\/whitepaper\/dam\/in-5-schritten-vom-datei-chaos-zum-strukturierten-marketing-alltag\" class=\"btn btn--primary\">\n        Whitepaper gratis herunterladen    <\/a>\n<\/div>\n<\/div>\n  <\/div>\n<\/div>\n\n<\/section>\n\n\n<section id=\"content-wrapper-block_875caa063925bd865b32c4a0b9b8b8cc\" class=\"content-wrapper position-relative\"\n  style=\" padding-inline: ; overflow-x: visible;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #content-wrapper-block_875caa063925bd865b32c4a0b9b8b8cc {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #content-wrapper-block_875caa063925bd865b32c4a0b9b8b8cc {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n  \n  <div class=\"container--small px-3\">\n    \n        \n\n<div id=\"10-marketing-automation-tools-im-vergleich\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h2 class=\"wp-block-heading has-text-align-left\">10 Marketing Automation Tools im Vergleich<\/h2>\n\n\n<\/div>\n\n\n<p>Es gibt eine Reihe an Marketing Automation Tools auf dem Markt, die sich in ihren Funktionen, und dadurch auch im Preis, mitunter stark unterscheiden. Von der All-in-one-Marketing-L\u00f6sung f\u00fcr gro\u00dfe Unternehmen bis hin zum kostenlosen Starter-Paket f\u00fcr Einsteiger und Einsteigerinnen ist hier alles dabei. Wir haben Ihnen im Folgenden die zehn Top Marketing Automation Tools f\u00fcr unterschiedliche Anforderungen inklusive Kosten\u00fcbersicht zusammengetragen.<\/p>\n\n\n\n<div id=\"hubspot-marketing-hub\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h3 class=\"wp-block-heading has-text-align-left\">HubSpot Marketing Hub<\/h3>\n\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.hubspot.de\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"461\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/hubspot-marketing-hub.jpg\" alt=\"Marketing Automation mit Hubspot - Alles-in-einem Marketing-Tool\" class=\"wp-image-12982\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/hubspot-marketing-hub.jpg 1000w, https:\/\/4allportal.com\/wp-content\/uploads\/hubspot-marketing-hub-300x138.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/hubspot-marketing-hub-150x69.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/hubspot-marketing-hub-768x354.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Bei <a href=\"https:\/\/www.hubspot.de\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/www.hubspot.de\" rel=\"noreferrer noopener\"><strong>HubSpot<\/strong><\/a> handelt es sich um eine sehr beliebte, umf\u00e4ngliche CRM-Plattform mit Werkzeugen f\u00fcr unterschiedliche Bereiche:<\/p>\n\n\n\n<div id=\"list-block-block_7a4e35d439580210dc5bdd299270affb\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_7a4e35d439580210dc5bdd299270affb {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_7a4e35d439580210dc5bdd299270affb {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_7a4e35d439580210dc5bdd299270affb .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_7a4e35d439580210dc5bdd299270affb ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_7a4e35d439580210dc5bdd299270affb, .content-wrapper .wp-block-columns #list-block-block_7a4e35d439580210dc5bdd299270affb{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"list-block__list wp-block-list\">\n<li>Marketing Automation Software (Marketing Hub)<\/li>\n\n\n\n<li>CRM-Software f\u00fcr den Vertrieb (Sales Hub)<\/li>\n\n\n\n<li>Kundenservicesoftware (Service Hub)<\/li>\n\n\n\n<li>Content-Management-Software (CMS Hub)<\/li>\n\n\n\n<li>Operations-Software (Operations Hub)<\/li>\n<\/ul>\n\n\n<\/div>\n\n\n<p><br>Die Grundfunktionen erhalten Sie kostenlos. Um \u00fcbergreifendes Omnichannel-Marketing zu betreiben, detaillierte Reportings zu erstellen und benutzerdefinierte Einstellungen vorzunehmen, sollten Sie eines der Premium-Pakete w\u00e4hlen.<\/p>\n\n\n\n<p><br><strong>HubSpot Marketing Hub: Preise<\/strong><\/p>\n\n\n\n<div id=\"list-block-block_09f8127a4d82bb1abcc3df4655aa0120\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox-square.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_09f8127a4d82bb1abcc3df4655aa0120, .content-wrapper .wp-block-columns #list-block-block_09f8127a4d82bb1abcc3df4655aa0120{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"list-block__list wp-block-list\">\n<li>Kostenlose Version<\/li>\n\n\n\n<li>Starter: 45 $\/Monat (beinhaltet 1.000 Marketingkontakte)<\/li>\n\n\n\n<li>Professional: 800 $\/Monat (beinhaltet 2.000 Marketingkontakte)<\/li>\n\n\n\n<li>Enterprise: 3.600 $\/Monat (beinhaltet 10.000 Marketingkontakte)<\/li>\n<\/ul>\n\n\n<\/div>\n\n\n<div id=\"brevo\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h3 class=\"wp-block-heading has-text-align-left\">Brevo<\/h3>\n\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.brevo.com\/de\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"461\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/brevo-crm-marketing-automation-tools.jpg\" alt=\"Effiziente Marketing Automation mit Brevo - Verbessern Sie Ihre Marketingstrategie\" class=\"wp-image-12986\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/brevo-crm-marketing-automation-tools.jpg 1000w, https:\/\/4allportal.com\/wp-content\/uploads\/brevo-crm-marketing-automation-tools-300x138.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/brevo-crm-marketing-automation-tools-150x69.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/brevo-crm-marketing-automation-tools-768x354.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><a href=\"https:\/\/www.brevo.com\/de\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Brevo<\/strong><\/a> ist eine moderne Marketing-Software f\u00fcr kleine und mittlere Unternehmen. Mithilfe professioneller E-Mail-Kampagnen, personalisierter Nachrichten per SMS oder WhatsApp sowie Push-Benachrichtigungen k\u00f6nnen Sie Ihre Besucher und Besucherinnen in vielversprechende Leads und nicht zuletzt in treue Kunden und Kundinnen verwandeln. Dabei unterst\u00fctzt Sie Sendinblue mit vorgefertigten Templates und Workflows.<\/p>\n\n\n\n<p><br><strong>Sendinblue: Preise<\/strong><\/p>\n\n\n\n<div id=\"list-block-block_09f8127a4d82bb1abcc3df4655aa0120\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox-square.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_09f8127a4d82bb1abcc3df4655aa0120, .content-wrapper .wp-block-columns #list-block-block_09f8127a4d82bb1abcc3df4655aa0120{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"list-block__list wp-block-list\">\n<li>Kostenlose Version<\/li>\n\n\n\n<li>Starter: ab 19 \u20ac\/Monat<\/li>\n\n\n\n<li>Business: ab 49 \u20ac\/Monat<\/li>\n\n\n\n<li>Enterprise: individueller Preis<\/li>\n<\/ul>\n\n\n<\/div>\n\n\n<div id=\"emarsys\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h3 class=\"wp-block-heading has-text-align-left\">Emarsys<\/h3>\n\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/emarsys.com\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"461\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/emarsys.jpg\" alt=\"Emarsys - Ma\u00dfgeschneiderte Marketing Automation f\u00fcr Ihr Unternehmen\" class=\"wp-image-12996\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/emarsys.jpg 1000w, https:\/\/4allportal.com\/wp-content\/uploads\/emarsys-300x138.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/emarsys-150x69.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/emarsys-768x354.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong><a href=\"https:\/\/emarsys.com\/de\/\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/emarsys.com\/de\/\" rel=\"noreferrer noopener\">Emarsys<\/a><\/strong> ist ein SAP-Unternehmen. Der Fokus der <strong>Omnichannel-Customer-Engagement-Plattform<\/strong> liegt darauf, kanal\u00fcbergreifend personalisierte Kampagnen zu starten und unmittelbar mit der Kundschaft zu interagieren Mithilfe des Tools k\u00f6nnen Sie Vertriebs-, Produkt- und Kundendaten zusammenf\u00fchren und AI- sowie datengest\u00fctzte Analysen durchf\u00fchren.<br><\/p>\n\n\n\n<p><strong>Emarsys: Preise<\/strong><br>Informationen zu den Kosten der Software erhalten Sie auf Anfrage beim Anbieter.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div id=\"active-campaign\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h3 class=\"wp-block-heading has-text-align-left\">ActiveCampaign<\/h3>\n\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.activecampaign.com\/de\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"461\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/active-campaign-vorteile.jpg\" alt=\"Active Campaign - Marketing Automation f\u00fcr eine gezielte Kundenansprache\" class=\"wp-image-12994\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/active-campaign-vorteile.jpg 1000w, https:\/\/4allportal.com\/wp-content\/uploads\/active-campaign-vorteile-300x138.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/active-campaign-vorteile-150x69.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/active-campaign-vorteile-768x354.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Die Marketingplattform <a href=\"https:\/\/www.activecampaign.com\/de\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>ActiveCampaign<\/strong><\/a> zeigt ihre St\u00e4rken vor allem im <strong>automatisierten E-Mail-Marketing.<\/strong> Durch pr\u00e4zises Targeting und individualisierte Nachrichten wecken Sie das Interesse Ihrer Zielgruppen und bauen langfristig starke Kundenbeziehungen auf.<br><\/p>\n\n\n\n<p><strong>ActiveCampaign: Preise<\/strong><\/p>\n\n\n\n<div id=\"list-block-block_09f8127a4d82bb1abcc3df4655aa0120\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox-square.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_09f8127a4d82bb1abcc3df4655aa0120, .content-wrapper .wp-block-columns #list-block-block_09f8127a4d82bb1abcc3df4655aa0120{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"list-block__list wp-block-list\">\n<li>Lite: 9 $\/Monat (beinhaltet 1 Benutzer)<\/li>\n\n\n\n<li>Plus: 49 $\/Monat (beinhaltet 3 Benutzer)<\/li>\n\n\n\n<li>Professional: 149 $\/Monat (beinhaltet 5 Benutzer)<\/li>\n\n\n\n<li>Enterprise: individueller Preis (beinhaltet 10 Benutzer)<\/li>\n<\/ul>\n\n\n<\/div>\n\n\n<p>Dar\u00fcber hinaus haben Sie die M\u00f6glichkeit, die Funktionen in einer kostenlosen Testversion zu entdecken.<\/p>\n\n\n\n<div id=\"klaviyo\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h3 class=\"wp-block-heading has-text-align-left\">Klaviyo<\/h3>\n\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.klaviyo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"461\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/klaviyo-smarter-marketing.jpg\" alt=\"Klaviyo - Automatisierte Marketingl\u00f6sungen f\u00fcr Ihr Unternehmen\" class=\"wp-image-12980\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/klaviyo-smarter-marketing.jpg 1000w, https:\/\/4allportal.com\/wp-content\/uploads\/klaviyo-smarter-marketing-300x138.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/klaviyo-smarter-marketing-150x69.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/klaviyo-smarter-marketing-768x354.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><a href=\"https:\/\/www.klaviyo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Klaviyo<\/strong><\/a> ist eine Plattform f\u00fcr die datengetriebene Kundenkommunikation, die sich vor allem an den E-Commerce richtet. Sie hilft Ihnen dabei, Ihre Shopbesucher und -besucherinnen besser zu verstehen und zielgerichtet zu bedienen. Anhand der Kundensegmentierung und Analyse ihrer Verhaltensmuster k\u00f6nnen Sie sie individuell \u00fcber E-Mail und SMS ansprechen.<br><\/p>\n\n\n\n<p><strong>Klaviyo: Preise<\/strong><br>Es gibt drei Preismodelle:<\/p>\n\n\n\n<div id=\"list-block-block_09f8127a4d82bb1abcc3df4655aa0120\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox-square.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_09f8127a4d82bb1abcc3df4655aa0120, .content-wrapper .wp-block-columns #list-block-block_09f8127a4d82bb1abcc3df4655aa0120{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"list-block__list wp-block-list\">\n<li>Kostenlose Version<\/li>\n\n\n\n<li>E-Mail<\/li>\n\n\n\n<li>E-Mail und SMS<\/li>\n<\/ul>\n\n\n<\/div>\n\n\n<p>Die Preise richten sich nach der Anzahl Ihrer Kontakte sowie SMS-Credits und starten ab 20$\/Monat.<\/p>\n\n\n\n<div id=\"salesforce-marketing-cloud\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h3 class=\"wp-block-heading has-text-align-left\">Salesforce Marketing Cloud<\/h3>\n\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.salesforce.com\/de\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"461\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/salesforce-marketing-hub.jpg\" alt=\"Salesforce Marketing Cloud - Integrierte Marketing Automation f\u00fcr Ihr Unternehmen\" class=\"wp-image-12976\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/salesforce-marketing-hub.jpg 1000w, https:\/\/4allportal.com\/wp-content\/uploads\/salesforce-marketing-hub-300x138.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/salesforce-marketing-hub-150x69.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/salesforce-marketing-hub-768x354.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Beim Anbieter <a href=\"https:\/\/www.salesforce.com\/de\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Salesforce<\/strong><\/a> finden Sie eine Reihe an hilfreichen Tools f\u00fcr das Customer Relationship Management, so auch die <strong>Marketing Cloud <\/strong>f\u00fcr die Automatisierung, Optimierung und Analyse Ihrer Marketing-Kampagnen.<\/p>\n\n\n\n<p><br><strong>Salesforce Marketing Cloud: Preise<\/strong><br>Die Preise richten sich nach den gew\u00e4hlten Editionen und Funktionen. Die umfassende Marketingautomatisierungsl\u00f6sung von Salesforce erhalten Sie ab 1.250 \u20ac\/Monat. Personalisiertes E-Mail-, Mobile- und Online-Marketing k\u00f6nnen Sie \u00fcber das Tool ab 400\u20ac\/Monat betreiben.<\/p>\n\n\n\n<div id=\"mailingwork\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h3 class=\"wp-block-heading has-text-align-left\">Mailingwork<\/h3>\n\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/mailingwork.de\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"461\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/mailingwork-automatische-emails-versenden.jpg\" alt=\"Mailingwork - Effektive Marketing Automation f\u00fcr Ihre E-Mail-Kampagnen\" class=\"wp-image-12978\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/mailingwork-automatische-emails-versenden.jpg 1000w, https:\/\/4allportal.com\/wp-content\/uploads\/mailingwork-automatische-emails-versenden-300x138.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/mailingwork-automatische-emails-versenden-150x69.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/mailingwork-automatische-emails-versenden-768x354.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><a href=\"https:\/\/mailingwork.de\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Mailingwork<\/strong><\/a> beschreibt sich selbst als All-in-one-Software f\u00fcr E-Mail-Marketing, Marketing Automation und Lead Management. Hier einige der wichtigsten Funktionen im \u00dcberblick:<\/p>\n\n\n\n<div id=\"list-block-block_7a4e35d439580210dc5bdd299270affb\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_7a4e35d439580210dc5bdd299270affb {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_7a4e35d439580210dc5bdd299270affb {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_7a4e35d439580210dc5bdd299270affb .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_7a4e35d439580210dc5bdd299270affb ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_7a4e35d439580210dc5bdd299270affb, .content-wrapper .wp-block-columns #list-block-block_7a4e35d439580210dc5bdd299270affb{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"list-block__list wp-block-list\">\n<li>Kunden und Kundinnen per E-Mail, SMS, Social Media oder Postkarten pers\u00f6nlich<br>ansprechen<\/li>\n\n\n\n<li>Individuelle Landingpages erstellen<\/li>\n\n\n\n<li>Leads qualitativ bewerten (Lead Scoring)<\/li>\n\n\n\n<li>Relevanten Content kreieren und zum richtigen Zeitpunkt ausspielen<\/li>\n\n\n\n<li>Fortschritte analysieren<\/li>\n<\/ul>\n\n\n<\/div>\n\n\n<p><br><strong>Mailingwork: Preise<\/strong><\/p>\n\n\n\n<div id=\"list-block-block_09f8127a4d82bb1abcc3df4655aa0120\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_09f8127a4d82bb1abcc3df4655aa0120 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox-square.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_09f8127a4d82bb1abcc3df4655aa0120, .content-wrapper .wp-block-columns #list-block-block_09f8127a4d82bb1abcc3df4655aa0120{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"list-block__list wp-block-list\">\n<li>Kostenlose Testversion (30 Tage)<\/li>\n\n\n\n<li>Business: ab 45 \u20ac\/Monat (beinhaltet 5.000 E-Mails monatlich)<\/li>\n\n\n\n<li>Enterprise: ab 98 \u20ac\/Monat (beinhaltet 10.000 E-Mails monatlich)<\/li>\n\n\n\n<li>EnterprisePlus: Preis auf Anfrage<\/li>\n<\/ul>\n\n\n<\/div>\n\n\n<div id=\"apteco\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h3 class=\"wp-block-heading has-text-align-left\">Apteco<\/h3>\n\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.apteco.de\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"461\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/apteco-marketing-software.jpg\" alt=\"Apteco - Marketing Automation f\u00fcr datenbasierte Marketingentscheidungen\" class=\"wp-image-12988\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/apteco-marketing-software.jpg 1000w, https:\/\/4allportal.com\/wp-content\/uploads\/apteco-marketing-software-300x138.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/apteco-marketing-software-150x69.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/apteco-marketing-software-768x354.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Mit der <strong><a href=\"https:\/\/www.apteco.de\/\" target=\"_blank\" rel=\"noreferrer noopener\">Apteco Marketing Software<\/a> <\/strong>bringen Sie all Ihre Kundendaten zentral zusammen und erstellen auf Basis von detaillierten Datenanalysen zielgerichtete Kampagnen. Dabei \u00fcberzeugt das Tool mit vielen visuellen Funktionen sowie interaktiven Dashboards.<\/p>\n\n\n\n<p><br><strong>Apteco: Preise<\/strong><br>Apteco bietet flexible Pakete f\u00fcr unterschiedliche Anforderungen. Die Analyse-Pakete sind ab 535 \u20ac\/Monat, die Kampagnen-Pakete ab 908 \u20ac\/Monat erh\u00e4ltlich.<\/p>\n\n\n\n<div id=\"adobe-marketo-engage\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h3 class=\"wp-block-heading has-text-align-left\">Adobe Marketo Engage<\/h3>\n\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/business.adobe.com\/de\/products\/marketo\/adobe-marketo.html\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"461\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/adobe-experience-cloud.jpg\" alt=\"Adobe Marketo Engage - Personalisierte Marketing Automation f\u00fcr Ihr Unternehmen\" class=\"wp-image-12992\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/adobe-experience-cloud.jpg 1000w, https:\/\/4allportal.com\/wp-content\/uploads\/adobe-experience-cloud-300x138.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/adobe-experience-cloud-150x69.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/adobe-experience-cloud-768x354.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Adobe stellt mit <a href=\"https:\/\/business.adobe.com\/de\/products\/marketo\/adobe-marketo.html\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Marketo Engage<\/strong><\/a> <strong>eine der gr\u00f6\u00dften Plattformen f\u00fcr Marketing-Automatisierung<\/strong> bereit. Die Funktionen reichen von Cross-Channel-Marketing-Automatisierung \u00fcber KI-gest\u00fctzteContent-Personalisierung bis hin zu Analysen des gesamten Kundenlebenszyklus.<br><\/p>\n\n\n\n<p><strong>Adobe Marketo Engage: Preise<\/strong><br>Sie erhalten das Angebot in vier Paketen mit unterschiedlichem Funktionsumfang: Einsteiger und Einsteigerinnen finden die wichtigsten Grundfunktionen in den Angebotspaketen \u201eGrowth\u201c und \u201eSelect\u201c. Profis kommen mit den Modellen \u201ePrime\u201c und \u201eUltimate\u201c ganz auf ihre Kosten. Die genauen Preise erfahren Sie auf Anfrage beim Anbieter.<\/p>\n\n\n\n<div id=\"zapier\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h3 class=\"wp-block-heading has-text-align-left\">Zapier<\/h3>\n\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/zapier.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"461\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/automatische-workflows-mit-zapier.jpg\" alt=\"Zapier - Automatisierte Workflows f\u00fcr effizientes Marketingmanagement\" class=\"wp-image-12990\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/automatische-workflows-mit-zapier.jpg 1000w, https:\/\/4allportal.com\/wp-content\/uploads\/automatische-workflows-mit-zapier-300x138.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/automatische-workflows-mit-zapier-150x69.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/automatische-workflows-mit-zapier-768x354.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Mit der Plattform <a href=\"https:\/\/zapier.com\/\" target=\"_blank\" rel=\"noopener\">Zapier<\/a> erstellen und managen Sie Schritt f\u00fcr Schritt <strong>individuelle Automatisierungs-Workflows <\/strong>f\u00fcr Marketing und Vertrieb. Es steht Ihnen eine Vielzahl an App-Integrationen zur Verf\u00fcgung, sodass Sie Ihre genutzten Systeme ganz nach Ihren Bed\u00fcrfnissen einbinden k\u00f6nnen.<\/p>\n\n\n\n<p><br><strong>Zapier: Preise<\/strong><br>Die genauen Preise bei Zapier ergeben sich aus dem Funktionsumfang, der Nutzeranzahl sowie der Aufgabenanzahl.<\/p>\n\n\n\n<div id=\"list-block-block_7a4e35d439580210dc5bdd299270affb\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_7a4e35d439580210dc5bdd299270affb {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_7a4e35d439580210dc5bdd299270affb {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_7a4e35d439580210dc5bdd299270affb .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_7a4e35d439580210dc5bdd299270affb ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_7a4e35d439580210dc5bdd299270affb, .content-wrapper .wp-block-columns #list-block-block_7a4e35d439580210dc5bdd299270affb{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"list-block__list wp-block-list\">\n<li>Kostenlose Version<\/li>\n\n\n\n<li>Starter: ab 18,95 \u20ac\/Monat<\/li>\n\n\n\n<li>Professional: ab 46,46 \u20ac\/Monat<\/li>\n\n\n\n<li>Team: ab 378,29 \u20ac\/Monat<\/li>\n\n\n\n<li>Company: ab 757,53 \u20ac\/Monat<\/li>\n<\/ul>\n\n\n<\/div>\n\n\n<div id=\"marketing-automation\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h2 class=\"wp-block-heading has-text-align-left\">Marketing Automation mit dem 4ALLPORTAL<\/h2>\n\n\n<\/div>\n\n\n<p>Die Grundlage f\u00fcr erfolgreiche Marketing Automation sind Daten. Diese managen Sie am besten \u00fcber das 4ALLPORTAL. In unserem umfassenden <a href=\"\/de\/blog\/pim\/master-data-management\">Master Data Management System<\/a> bringen Sie alle marketing- und vertriebsrelevanten Informationen in einer Plattform zusammen, von Kundendaten \u00fcber Produktinformationen bis hin zu Ihren Assets.<br>Wie in anderen Marketing Automation Tools k\u00f6nnen Sie auch im 4ALLPORTAL <strong>individuelle Workflows<\/strong> abbilden und \u00fcber die <strong>Integration von Drittsystemen <\/strong>automatisierte Prozesse \u00fcber verschiedene Kan\u00e4le hinweg initiieren.<br>Mit dem <strong><a href=\"\/de\/integrationen\/zapier\">Zapier Connector<\/a><\/strong> verbinden Sie das 4ALLPORTAL <strong><a href=\"\/de\/produkte\/digital-asset-management-software\">Digital Asset Management System<\/a> <\/strong>beispielsweise mit zahlreichen Apps und integrieren es in bestehende Workflow-Automatisierungen. <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"804\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/why-4allportal-1024x804.png\" alt=\"Manage images, documents, tasks, licences and much more with just one software.\" class=\"wp-image-12522\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/why-4allportal-1024x804.png 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/why-4allportal-300x236.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/why-4allportal-150x118.png 150w, https:\/\/4allportal.com\/wp-content\/uploads\/why-4allportal-768x603.png 768w, https:\/\/4allportal.com\/wp-content\/uploads\/why-4allportal-1536x1206.png 1536w, https:\/\/4allportal.com\/wp-content\/uploads\/why-4allportal.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<div id=\"marketingprozesse-automatisieren\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h2 class=\"wp-block-heading has-text-align-left\">Darum sollten Sie Ihre Marketingprozesse automatisieren <\/h2>\n\n\n<\/div>\n\n\n<p>Mithilfe von Marketing Automation Tools betreiben Sie <strong>datengest\u00fctztes und kundenzentriertes Marketing.<\/strong> Achten Sie bei der Wahl einer passenden Software darauf, welche Kan\u00e4le sie bedient, von klassischen E-Mail-Kampagnen \u00fcber SMS und Social Media bis hin zu Print-Mailings. Mithilfe smarter Integrationen k\u00f6nnen Sie Ihre Prozesse im besten Fall \u00fcber eine Plattform abbilden. Zudem sollte Ihnen das Marketing Automation Tool umfassende Analysem\u00f6glichkeiten bieten. So k\u00f6nnen Sie Ihre <strong>Marketingaktivit\u00e4ten laufend optimieren<\/strong> und an die Bed\u00fcrfnisse Ihrer Kundschaft anpassen.<\/p>\n\n\n\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #author-social-block_6fc8dac26237493dfca17f603988b117 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #author-social-block_6fc8dac26237493dfca17f603988b117 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<section id=\"author-social-block_6fc8dac26237493dfca17f603988b117\" class=\"author-social mt-6 mb-0 px-3 px-md-0 \">\n\n  <div class=\"container--small\">\n    <div class=\"author-social--container | row d-flex flex-column d-md-grid rounded\">\n      <div class=\"author-social__img--frame p-0\">\n        <img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"1068\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/daniel-luecke-2.jpg\" class=\"author-social__img d-block o-fit--cover o-position--top\" alt=\"Daniel L\u00fccke \u2022 4ALLPORTAL\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/daniel-luecke-2.jpg 1600w, https:\/\/4allportal.com\/wp-content\/uploads\/daniel-luecke-2-300x200.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/daniel-luecke-2-1024x684.jpg 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/daniel-luecke-2-150x100.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/daniel-luecke-2-768x513.jpg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/daniel-luecke-2-1536x1025.jpg 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" title=\"Daniel L\u00fccke\" \/>      <\/div>\n\n      <div class=\"author-social__txt--wrapper | bg-orange-500 p-4 d-flex flex-column justify-content-center\">\n\n        <!-- Name -->\n        <p class=\"author-social__txt__name | h4 text-white text-center mb-1\">\n          Daniel L\u00fccke        <\/p>\n\n        <!-- Job -->\n        <p class=\"author-social__txt__job | text-white text-center mb-3\">\n          Director Software Solutions        <\/p>\n\n        <!-- Description -->\n        <p class=\"author-social__txt__description | text-white text-center mb-2\">\n          \nGemeinsam mit meinen Kollegen versuche ich, unser Produkt jeden Tag besser zu machen und der Partner zu sein, der unseren Kunden hilft, erfolgreich mit ihren Medien- und Produktdaten zu arbeiten.\n        <\/p>\n\n     <!-- Button -->\n            <div>\n      <a target=\"_blank\" class=\"author__txt__btn | btn btn--secondary text-uppercase d-flex justify-content-center align-items-center gap-1 px-1\" href=\"https:\/\/www.linkedin.com\/in\/daniel-luecke\/\" rel=\"noopener\">\n        <div class=\"icon--frame | d-flex justify-content-center align-items-center\">\n          <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/linkedIn.svg\" alt=\"\" width=\"20\" height=\"20\">\n        <\/div>\n        let\u00b4s connect   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9.4zm5.1-7.1c-.3-.1-1.7-.9-1.9-1-.3-.1-.5-.1-.7.1-.2.3-.8 1-.9 1.1-.2.2-.3.2-.6.1s-1.2-.5-2.3-1.4c-.9-.8-1.4-1.7-1.6-2-.2-.3 0-.5.1-.6s.3-.3.4-.5c.2-.1.3-.3.4-.5.1-.2 0-.4 0-.5C10 9 9.3 7.6 9 7c-.1-.4-.4-.3-.5-.3h-.6s-.4.1-.7.3c-.3.3-1 1-1 2.4s1 2.8 1.1 3c.1.2 2 3.1 4.9 4.3.7.3 1.2.5 1.6.6.7.2 1.3.2 1.8.1.6-.1 1.7-.7 1.9-1.3.2-.7.2-1.2.2-1.3-.1-.3-.3-.4-.6-.5z\"\/><\/svg>\n    <\/div>\n  <\/div>\n<\/a>\n\n\n\n    <\/div>\n<\/section>\n\n  <\/div>\n<\/section>\n\n\n<section id=\"content-wrapper-block_70600559a440e3c2a7a31f2dbfc4ebfb\" class=\"content-wrapper position-relative\"\n  style=\" padding-inline: ; overflow-x: visible;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #content-wrapper-block_70600559a440e3c2a7a31f2dbfc4ebfb {\n    padding-top: 100px;\n    padding-bottom: 100px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #content-wrapper-block_70600559a440e3c2a7a31f2dbfc4ebfb {\n    padding-top: 100px;\n    padding-bottom: 100px;\n  }\n}\n<\/style>\n\n  \n  <div class=\"container px-3\">\n    \n        \n\n<h2 class=\"wp-block-heading has-text-align-center\">This might also interest you<\/h2>\n\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #blog-teaser-block_190ea6ed1030b15925530136f93ee9e8 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #blog-teaser-block_190ea6ed1030b15925530136f93ee9e8 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<section id=\"blog-teaser-block_190ea6ed1030b15925530136f93ee9e8\" class=\"blog-teaser\" style=\"background: #FFFFFF\">\n  <div class=\"container py-2\">\n  <style>\n      .content-wrapper .blog-teaser .blog-teaser_cards .post-card{\n          margin-top: unset;\n      }\n  @media (max-width:772px) {\n    .blog-teaser_cards {\n      grid-template-columns: 1fr\n    }\n  }\n      .blog-teaser_cards {grid-template-columns: 1fr 1fr 1fr}  <\/style>\n\n    <div id=\"blog-teaser-block_190ea6ed1030b15925530136f93ee9e8-swiper\">\n      <ul class=\"blog-teaser_cards | list-unstyled d-md-grid gap-md-3 swiper-wrapper\" >\n\n        \n<li class=\"post-card | swiper-slide d-flex flex-column box-sh rounded overflow-hidden\" \n    data-categories=\"all brand consistency\" \n    >\n    \n    <a href=\"https:\/\/4allportal.com\/de\/blog\/brand-consistency\/markenbekanntheit-psychologie\" class=\"d-flex flex-column h-100\">\n        \n        <div class=\"post-card__img--frame w-100\" style=\"overflow: hidden; aspect-ratio: 35 \/ 21;\">\n                            <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"513\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_355134932_XL-768x513.jpg\" class=\"post-card__img o-fit--cover o-position--center wp-post-image\" alt=\"Definition Markenbekanntheit\" style=\"display: block; transition: all .6s ease-in-out; width: 100%; height: 100%;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_355134932_XL-768x513.jpg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_355134932_XL-300x200.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_355134932_XL-1024x683.jpg 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_355134932_XL-150x100.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_355134932_XL-1536x1025.jpg 1536w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_355134932_XL-2048x1367.jpg 2048w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" title=\"markenbekanntheit-definition\" \/>                    <\/div>\n\n        <div class=\"post-card__icon--wrapper pt-3 px-3 d-flex align-items-center gap-2 flex-wrap\">\n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                    <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                        <path d=\"M19 6V1H1V19H8.488\" stroke=\"#A5A5A5\" stroke-width=\"2\" \/>\n                    <\/svg>\n                    <p class=\"post-card__category__icon-txt text-uppercase position-relative mb-0\"\n                       style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                        brand consistency                    <\/p>\n                <\/div>\n            \n            <div class=\"d-flex align-items-center\" style=\"gap: 0.5rem\">\n                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"clock-icon\" width=\"30\" height=\"30\" fill=\"none\" viewBox=\"0 0 30 30\">\n  <path fill=\"white\" d=\"M15 1c7.47 0 13.548 6.28 13.548 14S22.471 29 15 29C7.53 29 1.452 22.72 1.452 15S7.529 1 15 1Zm0 25.846c6.321 0 11.464-5.314 11.464-11.846S21.321 3.154 15 3.154C8.679 3.154 3.536 8.468 3.536 15S8.679 26.846 15 26.846Zm1.042-12.923h6.253v2.154h-8.337V5.41h2.084v8.513Z\"\/>\n<\/svg>\n                <p class=\"reading-time text-uppercase post-card__category__icon-txt mb-0\" style=\"font-weight: 600; font-size: 1.4rem\">\n                    8 min\n                <\/p>\n            <\/div>\n        <\/div>\n\n        <p class=\"post-card__title h5 my-2 px-3\">\n            Markenbekanntheit: Die Psychologie hinter starker Markenwahrnehmung        <\/p>\n\n        <p class=\"post-card__text px-3 pb-2\" style=\"flex-grow: 1;\">\n            Erfahre, wie Marken im Kopf entstehen, warum mentale Verf\u00fcgbarkeit entscheidend ist und wie du Markenbekanntheit strategisch aufbaust.        <\/p>\n    <\/a>\n<\/li>        \n<li class=\"post-card | swiper-slide d-flex flex-column box-sh rounded overflow-hidden\" \n    data-categories=\"all brand consistency\" \n    >\n    \n    <a href=\"https:\/\/4allportal.com\/de\/blog\/brand-consistency\/brand-reputation-management\" class=\"d-flex flex-column h-100\">\n        \n        <div class=\"post-card__img--frame w-100\" style=\"overflow: hidden; aspect-ratio: 35 \/ 21;\">\n                            <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_609641560_XL-768x512.jpg\" class=\"post-card__img o-fit--cover o-position--center wp-post-image\" alt=\"Brand Reputation Management\" style=\"display: block; transition: all .6s ease-in-out; width: 100%; height: 100%;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_609641560_XL-768x512.jpg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_609641560_XL-300x200.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_609641560_XL-1024x683.jpg 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_609641560_XL-150x100.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_609641560_XL-1536x1024.jpg 1536w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_609641560_XL-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" title=\"brand-reputation-management\" \/>                    <\/div>\n\n        <div class=\"post-card__icon--wrapper pt-3 px-3 d-flex align-items-center gap-2 flex-wrap\">\n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                    <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                        <path d=\"M19 6V1H1V19H8.488\" stroke=\"#A5A5A5\" stroke-width=\"2\" \/>\n                    <\/svg>\n                    <p class=\"post-card__category__icon-txt text-uppercase position-relative mb-0\"\n                       style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                        brand consistency                    <\/p>\n                <\/div>\n            \n            <div class=\"d-flex align-items-center\" style=\"gap: 0.5rem\">\n                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"clock-icon\" width=\"30\" height=\"30\" fill=\"none\" viewBox=\"0 0 30 30\">\n  <path fill=\"white\" d=\"M15 1c7.47 0 13.548 6.28 13.548 14S22.471 29 15 29C7.53 29 1.452 22.72 1.452 15S7.529 1 15 1Zm0 25.846c6.321 0 11.464-5.314 11.464-11.846S21.321 3.154 15 3.154C8.679 3.154 3.536 8.468 3.536 15S8.679 26.846 15 26.846Zm1.042-12.923h6.253v2.154h-8.337V5.41h2.084v8.513Z\"\/>\n<\/svg>\n                <p class=\"reading-time text-uppercase post-card__category__icon-txt mb-0\" style=\"font-weight: 600; font-size: 1.4rem\">\n                    8 min\n                <\/p>\n            <\/div>\n        <\/div>\n\n        <p class=\"post-card__title h5 my-2 px-3\">\n            Brand Reputation Management: So klappt&#8217;s mit Leichtigkeit        <\/p>\n\n        <p class=\"post-card__text px-3 pb-2\" style=\"flex-grow: 1;\">\n            Brand Reputation Management verst\u00e4ndlich erkl\u00e4rt. Erfahre, wie du Reputation aktiv steuerst, Reviews richtig nutzt und deine Marke nachhaltig sch\u00fctzt.        <\/p>\n    <\/a>\n<\/li>        \n<li class=\"post-card | swiper-slide d-flex flex-column box-sh rounded overflow-hidden\" \n    data-categories=\"all brand consistency\" \n    >\n    \n    <a href=\"https:\/\/4allportal.com\/de\/blog\/brand-consistency\/brand-monitoring\" class=\"d-flex flex-column h-100\">\n        \n        <div class=\"post-card__img--frame w-100\" style=\"overflow: hidden; aspect-ratio: 35 \/ 21;\">\n                            <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"513\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_327750436_XL-768x513.jpg\" class=\"post-card__img o-fit--cover o-position--center wp-post-image\" alt=\"Brand Monitoring\" style=\"display: block; transition: all .6s ease-in-out; width: 100%; height: 100%;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_327750436_XL-768x513.jpg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_327750436_XL-300x200.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_327750436_XL-1024x683.jpg 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_327750436_XL-150x100.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_327750436_XL-1536x1025.jpg 1536w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_327750436_XL-2048x1367.jpg 2048w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" title=\"brand-monitoring\" \/>                    <\/div>\n\n        <div class=\"post-card__icon--wrapper pt-3 px-3 d-flex align-items-center gap-2 flex-wrap\">\n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                    <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                        <path d=\"M19 6V1H1V19H8.488\" stroke=\"#A5A5A5\" stroke-width=\"2\" \/>\n                    <\/svg>\n                    <p class=\"post-card__category__icon-txt text-uppercase position-relative mb-0\"\n                       style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                        brand consistency                    <\/p>\n                <\/div>\n            \n            <div class=\"d-flex align-items-center\" style=\"gap: 0.5rem\">\n                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"clock-icon\" width=\"30\" height=\"30\" fill=\"none\" viewBox=\"0 0 30 30\">\n  <path fill=\"white\" d=\"M15 1c7.47 0 13.548 6.28 13.548 14S22.471 29 15 29C7.53 29 1.452 22.72 1.452 15S7.529 1 15 1Zm0 25.846c6.321 0 11.464-5.314 11.464-11.846S21.321 3.154 15 3.154C8.679 3.154 3.536 8.468 3.536 15S8.679 26.846 15 26.846Zm1.042-12.923h6.253v2.154h-8.337V5.41h2.084v8.513Z\"\/>\n<\/svg>\n                <p class=\"reading-time text-uppercase post-card__category__icon-txt mb-0\" style=\"font-weight: 600; font-size: 1.4rem\">\n                    8 min\n                <\/p>\n            <\/div>\n        <\/div>\n\n        <p class=\"post-card__title h5 my-2 px-3\">\n            Brand Monitoring: Moderner Markenschutz f\u00fcr dein Unternehmen        <\/p>\n\n        <p class=\"post-card__text px-3 pb-2\" style=\"flex-grow: 1;\">\n            Brand Monitoring sch\u00fctzt deine Marke vor Reputationsrisiken. Erfahre, wie Keywords, Alerts und Monitoring Prozesse dein Marketing sicherer machen.        <\/p>\n    <\/a>\n<\/li>    \n  <\/ul>\n  <\/div>\n  \n  \n  \n      <div class=\"d-flex justify-content-center\">\n    <a href=\"https:\/\/4allportal.com\/de\/blog\" target=\"_self\" class=\"btn btn--primary mt-2\">\n      Alle Beitr\u00e4ge entdecken<\/a>\n  <\/div>\n  \n  \n<\/div>\n<script type=\"module\">\n    const blogTeaserSwiper = new Swiper(\"#blog-teaser-block_190ea6ed1030b15925530136f93ee9e8-swiper\", {\n        init: false,\n        enabled: false,\n        navigation: {\n            nextEl: \".blog-teaser-block_190ea6ed1030b15925530136f93ee9e8_swiper-button-next\",\n            prevEl: \".blog-teaser-block_190ea6ed1030b15925530136f93ee9e8_swiper-button-prev\",\n        },\n        breakpoints: {\n            0: {\n                slidesPerView: 1,\n                spaceBetween: 10\n            },\n            770: {\n                slidesPerView: 2,\n                spaceBetween: 40\n            },\n        }\n    })\n\n    if(window.innerWidth<768){\n        blogTeaserSwiper.init()\n        blogTeaserSwiper.enable()\n    }\n<\/script><\/section>\n\n  <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>Was macht ein gutes Marketing Automation Tool aus? In unserem Guide geben wir Ihnen einen \u00dcberblick \u00fcber die Top-Anbieter auf dem Markt und zeigen Ihnen, warum sich die Investition in eine smarte  Automatisierungssoftware f\u00fcr Sie lohnt.<\/p>\n","protected":false},"author":3,"featured_media":12984,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"blog_categories":[21,258],"product_categories":[433],"industry_categories":[],"customer_stage":[449],"content_cluster":[],"persona_categories":[],"class_list":["post-12966","blog","type-blog","status-publish","has-post-thumbnail","hentry","blog_categories-customer-experience","blog_categories-edu-de-3"],"acf":[],"_links":{"self":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/blog\/12966","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/types\/blog"}],"author":[{"embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/users\/3"}],"version-history":[{"count":0,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/blog\/12966\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/media\/12984"}],"wp:attachment":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/media?parent=12966"}],"wp:term":[{"taxonomy":"blog_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/blog_categories?post=12966"},{"taxonomy":"product_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/product_categories?post=12966"},{"taxonomy":"industry_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/industry_categories?post=12966"},{"taxonomy":"customer_stage","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/customer_stage?post=12966"},{"taxonomy":"content_cluster","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/content_cluster?post=12966"},{"taxonomy":"persona_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/persona_categories?post=12966"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}