{"id":1986,"date":"2022-08-31T15:12:29","date_gmt":"2022-08-31T15:12:29","guid":{"rendered":"https:\/\/fourallportal.wpengine.com\/?post_type=blog&#038;p=1986"},"modified":"2023-07-13T15:01:01","modified_gmt":"2023-07-13T15:01:01","slug":"top-15-marketing-tools","status":"publish","type":"blog","link":"https:\/\/4allportal.com\/de\/blog\/marketing\/top-15-marketing-tools","title":{"rendered":"Top 15 Marketing Tools"},"content":{"rendered":"\n<style>\n@media screen and (min-width: 391px) {\n  #blog-header-block_1eca1284919c40e9e6bd2299a0a2f496 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #blog-header-block_1eca1284919c40e9e6bd2299a0a2f496 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n.blog-header__info--wrapper span {\n  color: rgba(165, 165, 165, 1);\n}\n.clock__icon--frame svg {\n  width: 100%;\n  height: auto;\n}\n\ndiv.blog-header__author-wrapper {\n    width: 100%;\n    text-align: center;\n}\n\n.clock__icon--frame path {\n  fill: #A5A5A5;\n}\n@media (min-width: 390px) {\n    div.blog-header__author-wrapper{\n        width:unset;\n    }\n}\n.blog-header__overlay--frame img{\n    object-fit:cover\n}\n\/* Fortschrittsleiste f\u00fcr die gescrollte Zeit *\/\n.reading-time-bar {\n      height: 100%;\n      width: 0%;\n      background-color: #ff8200; \/* Farbe f\u00fcr die schon gescrollte Zeit *\/\n  }\n@media screen and (min-width: 650px) {\n  \n  .reading-time-container {\n      position: sticky;\n      top: 97px;\n      left: 0;\n      width: 100%;\n      height: 10px;\n      background-color: #F8F7F9; \/* Farbe f\u00fcr die restliche Zeit *\/\n      z-index: 1000;\n  }\n}\n@media screen and (min-width: 992px) {\n  \/* Container f\u00fcr die Fortschrittsleiste *\/\n  .reading-time-container {\n      position: sticky;\n      top: 97px;\n      left: 0;\n      width: 100%;\n      height: 10px;\n      background-color: #F8F7F9; \/* Farbe f\u00fcr die restliche Zeit *\/\n      z-index: 1000;\n  }\n}\n\n@media screen and (max-width: 649px) {\n  .reading-time-contianer {\n    display: none;\n  }\n}\n\n<\/style>\n\n<div class=\"reading-time-container\">\n    <div class=\"reading-time-bar\" id=\"readingTimeBar\"><\/div>\n<\/div>\n<section id=\"blog-header-block_1eca1284919c40e9e6bd2299a0a2f496\" class=\"blog-header | bg-gray position-relative pt-4\"\n  style=\"isolation: isolate; overflow: hidden; \">\n\n  <div class=\"container--small | px-3 px-md-0\">\n    <div class=\"blog-header__info--wrapper | d-flex flex-wrap justify-content-center align-items-center gap-2 gap-md-4 mb-4\">\n\n\n            <div class=\"blog-header__icon--frame d-flex align-items-baseline\">\n\n        <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n          <path d=\"M19 6V1H1V19H8.488\" stroke=\"#A5A5A5\" stroke-width=\"2\" \/>\n        <\/svg>\n\n        <span class=\"blog-header__category__icon-txt text-uppercase position-relative\"\n          style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n          customer experience        <\/span>\n      <\/div>\n\n      \n\n      <div class=\"d-flex justify-content-end align-items-center \">\n        <div class=\"clock__icon--frame | d-flex justify-content-center align-items-center\"\n          style=\"width: 2rem; height:2rem;\">\n          <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"clock-icon\" width=\"30\" height=\"30\" fill=\"none\" viewBox=\"0 0 30 30\">\n  <path fill=\"white\" d=\"M15 1c7.47 0 13.548 6.28 13.548 14S22.471 29 15 29C7.53 29 1.452 22.72 1.452 15S7.529 1 15 1Zm0 25.846c6.321 0 11.464-5.314 11.464-11.846S21.321 3.154 15 3.154C8.679 3.154 3.536 8.468 3.536 15S8.679 26.846 15 26.846Zm1.042-12.923h6.253v2.154h-8.337V5.41h2.084v8.513Z\"\/>\n<\/svg>\n        <\/div>\n        <span class=\"reading-time text-uppercase ms-1\" style=\"font-weight: 600\">\n          20          min<\/span>\n      <\/div>\n\n\n            <div class=\"blog-header__author-wrapper\">\n        <span class=\"blog-header__author text-uppercase\">Verfasst von <strong>\n            Claudia Pavkovic<\/strong> <\/span>\n      <\/div>\n      \n    <\/div>\n\n    <div class=\"blog-header__txt--wrapper container--small\">\n      \n\n<h1 class=\"has-text-align-center wp-block-heading\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-orange-color\">TOP 15 MARKETING-TOOLS\u00a0<\/mark><\/h1>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\">Diese Tools sind unverzichtbar&nbsp;<\/h2>\n\n\n\n<p class=\"has-text-align-center mb-4\">Die Digitalisierung hat viele neue M\u00f6glichkeiten f\u00fcr das Marketing mit sich gebracht. Um diese effizient zu nutzen, stehen viele Tools zur Auswahl. Hier sind unsere Top 15 Marketing-Tools, die f\u00fcr jedes Marketing-Team unverzichtbar sind.<\/p>\n\n\n    <\/div>\n\n    <div class=\"blog-header__img--frame container--small mb-4\" style=\"height: 42rem; overflow: hidden;\">\n      <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"410\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/top-15-marketing-tools-4allportal-1024x410.jpg\" class=\"blog-header__img o-fit--cover d-block rounded\" alt=\"\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/top-15-marketing-tools-4allportal-1024x410.jpg 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/top-15-marketing-tools-4allportal-300x120.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/top-15-marketing-tools-4allportal-150x60.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/top-15-marketing-tools-4allportal-768x307.jpg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/top-15-marketing-tools-4allportal-1536x614.jpg 1536w, https:\/\/4allportal.com\/wp-content\/uploads\/top-15-marketing-tools-4allportal.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" title=\"top-15-marketing-tools-4allportal\" \/>    <\/div>\n\n  <\/div>\n<\/section>\n<script>\n  document.addEventListener('scroll', function () {\n    const content = document.getElementById('main');\n    const readingTimeBar = document.getElementById('readingTimeBar');\n    \n    const totalHeight = content.scrollHeight - window.innerHeight;\n    const progress = (window.scrollY \/ totalHeight) * 100;\n    \n    readingTimeBar.style.width = progress + '%';\n});\n\n<\/script>\n\n\n<div id=\"table-of-contents-block_0fada4f26ff969b8be21a71c6245dc3d\" class=\"table-of-contents container--small\">\n    <h2>Inhaltsverzeichnis<\/h2>\n    <ol>\n    <\/ol>\n<\/div>\n\n<script type=\"module\">\nconst indexHeadline = document.querySelectorAll('[data-index]');\n\nconst tableOfContents = document.querySelector('.table-of-contents ol');\n[...indexHeadline].forEach(headline => {\n  let newListItem = document.createElement('li');\n  let newAnchor = document.createElement('a');\n\n  newAnchor.setAttribute('href', window.location.pathname + \"\/#\" + headline.id);\n  newAnchor.setAttribute('data-target', \"#\" + headline.id);\n  newAnchor.setAttribute('class', 'table-of-contents__links')\n  newAnchor.textContent = headline.firstElementChild.textContent;\n\n  newListItem.appendChild(newAnchor)\n  tableOfContents.appendChild(newListItem);\n})\n\nconst tocLinks = document.querySelectorAll('.table-of-contents__links');\n[...tocLinks].forEach(link => link.addEventListener('click', (event) => {\n  event.preventDefault();\n\n  let targetHeadline = document.querySelector(event.target.getAttribute('data-target'));\n  targetHeadline.scrollIntoView({\n    behavior: 'smooth',\n    block: 'start'\n  })\n}))\n<\/script>\n\n\n<section id=\"content-wrapper-block_de990ac0d6c88f483655e86c6acb2176\" class=\"content-wrapper position-relative\"\n  style=\" padding-inline: ; overflow-x: visible;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #content-wrapper-block_de990ac0d6c88f483655e86c6acb2176 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #content-wrapper-block_de990ac0d6c88f483655e86c6acb2176 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n  \n  <div class=\"container--small px-3\">\n    \n        \n\n<div id=\"was-ist-ein-marketing-tool\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h2 class=\"wp-block-heading\">Was ist ein Marketing-Tool?<\/h2>\n\n\n<\/div>\n\n\n<p>Marketing-Tools sind Softwares, welche die Arbeit im Marketing durch verschiedenste Funktionen optimieren und automatisieren. Besonders im Online-Marketing wachsen so die M\u00f6glichkeiten des Marketings.&nbsp;<\/p>\n\n\n\n<div id=\"wer-braucht-marketing-tools\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h2 class=\"wp-block-heading\">Wer braucht Marketing-Tools?&nbsp;<\/h2>\n\n\n<\/div>\n\n\n<p>Die Verwendung von Marketing-Tools ist heute f\u00fcr alle Unternehmen ein Must-have. Das gilt f\u00fcr den Handwerker, der die Kunden \u00fcber eine Webseite anspricht genauso wie f\u00fcr moderne IT-Betriebe. Besonders mittelst\u00e4ndische und gro\u00dfe Unternehmen profitieren von effizienten Workflows bei der Bew\u00e4ltigung von riesigen Datenmengen. Doch auch kleine Unternehmen sind auf Marketing-Tools angewiesen. Selbst bei der Zusammenarbeit mit externen Dienstleistern sind Marketing-Tools zur Steuerung und zum Monitoring unverzichtbar.&nbsp;<\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Das sind unsere Top 15 Marketing-Tools&nbsp;<\/h2>\n\n\n\n<p>Es gibt viele verschiedene Marketing-Tools mit unterschiedlichen Zielen und St\u00e4rken. F\u00fcr ein modernes Marketing sind einige Tools unverzichtbar, w\u00e4hrend andere nur Nice-to-have sind. Deshalb stellen wir hier die wichtigsten Tools nun kurz vor.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Analyse und Datenmanagement&nbsp;<\/h3>\n\n\n\n<p>Wir starten mit dem Fundament des Marketings: das Datenmanagement. Modernes Marketing setzt heute auf Daten, die es zu analysieren gilt und dann die entsprechenden Ma\u00dfnahmen formuliert und umgesetzt werden.&nbsp;<\/p>\n\n\n  <\/div>\n<\/section>\n\n\n<section id=\"content-wrapper-block_d2fcf2ab3eac0408d4296d5a091b57cd\" class=\"content-wrapper position-relative\"\n  style=\" padding-inline: ; overflow-x: visible;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #content-wrapper-block_d2fcf2ab3eac0408d4296d5a091b57cd {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #content-wrapper-block_d2fcf2ab3eac0408d4296d5a091b57cd {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n  \n  <div class=\"container px-3\">\n    \n        \n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_beb56051b358d4c1c588a7e1f6bd6706 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_beb56051b358d4c1c588a7e1f6bd6706 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_beb56051b358d4c1c588a7e1f6bd6706\" class=\"text-image text-image-block_beb56051b358d4c1c588a7e1f6bd6706\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/customer-relationship-management.png\" class=\"text-image__img o-fit--contain o-position--center w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/customer-relationship-management.png 400w, https:\/\/4allportal.com\/wp-content\/uploads\/customer-relationship-management-300x300.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/customer-relationship-management-150x150.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"customer-relationship-management\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-center\">\n        <div class=\"px-0 ps-lg-6 \">\n      \n\n<h3 class=\"has-text-align-left card-container__headline wp-block-heading\">1. CRM-System<\/h3>\n\n\n\n<p class=\"has-text-align-left card-container__text\">CRM steht f\u00fcr Customer-Relationship-Management. Ein CRM-Tool dient der Verwaltung von Kundendaten, aber auch von Interessenten, Lieferanten und Partnern. Es nimmt alle Infos auf und stellt sie den Mitarbeitern zur Verf\u00fcgung. Hierrunter fallen unter anderem Unternehmensbranche, Interessen, Painpoints, Fragen aus den Gespr\u00e4chen und mehr. Richtig analysiert entwickelt das Marketing auf dieser Grundlage die Buyers Personas, die insbesondere bei der Kundenansprache eine wichtige Rolle spielen.&nbsp;<\/p>\n\n\n\n<p><strong>Vorteile:<\/strong>&nbsp;<\/p>\n\n\n\n<p>Mit einem CMR-Tool wissen Sie genau, wer Ihr Kunde ist und welche Interessen oder Probleme er hat. Dadurch k\u00f6nnen Sie Ihr Marketing deutlich zielgenauer ausrichten.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>Beispiele:&nbsp;<\/strong><\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li>Salesforce&nbsp;<\/li>\n\n\n\n<li>SAP (<a href=\"\/de\/integrationen\/sap\" data-type=\"URL\">Schnittstelle zu SAP<\/a>&nbsp;von 4ALLPORTAL)&nbsp;<\/li>\n\n\n\n<li>HubSpot&nbsp;<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_ee0f930dd9e5929cf9126eb26ff5d65a {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_ee0f930dd9e5929cf9126eb26ff5d65a {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_ee0f930dd9e5929cf9126eb26ff5d65a\" class=\"text-image text-image-block_ee0f930dd9e5929cf9126eb26ff5d65a\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row-reverse\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/tracking-und-analyse-tool.png\" class=\"text-image__img o-fit--contain o-position--top-left w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/tracking-und-analyse-tool.png 400w, https:\/\/4allportal.com\/wp-content\/uploads\/tracking-und-analyse-tool-300x300.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/tracking-und-analyse-tool-150x150.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"tracking-und-analyse-tool\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-center\">\n        <div class=\"px-0 pe-lg-6 \">\n      \n\n<h3 class=\"wp-block-heading\">2. Tracking- und Analyse-Tools&nbsp;<\/h3>\n\n\n\n<p>Sie kennen bereits Ihre Kunden, doch wie steht es mit Interessenten: Wie verh\u00e4lt sich ein Interessent auf Ihrer Website? Woher kommen die Websitebesucher? Welche Inhalte sind besonders relevant? Diese Fragen beantworten Sie mit einem Tracking-Tool. Es zeichnet das Verhalten von Besuchern auf Ihrer Website auf und gibt Aufschluss \u00fcber Quelle, Verweildauer, Absprung und mehr. Die Daten geben Hinweise zu Optimierungspotenzialen auf Ihrer Website.&nbsp;<\/p>\n\n\n\n<p><strong>Vorteile:<\/strong>&nbsp;<\/p>\n\n\n\n<p>Mit Tracking-Tools wissen Sie genau, wie sich Nutzer auf Ihrer Website verhalten und wo noch Schw\u00e4chen sind.&nbsp;<\/p>\n\n\n\n<p><strong>Beispiele:<\/strong> <\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li>Google Analytics (universal und Analytics 4)&nbsp;<\/li>\n\n\n\n<li>Matomo&nbsp;<\/li>\n\n\n\n<li>Piwik&nbsp;<\/li>\n\n\n\n<li>Google Search Console&nbsp;<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_73825c17f4457aa70bac66f91d83a2bd {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_73825c17f4457aa70bac66f91d83a2bd {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_73825c17f4457aa70bac66f91d83a2bd\" class=\"text-image text-image-block_73825c17f4457aa70bac66f91d83a2bd\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/reporting-tool.png\" class=\"text-image__img o-fit--contain o-position--center w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/reporting-tool.png 400w, https:\/\/4allportal.com\/wp-content\/uploads\/reporting-tool-300x300.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/reporting-tool-150x150.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"reporting-tool\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-center\">\n        <div class=\"px-0 ps-lg-6 \">\n      \n\n<h3 class=\"has-text-align-left card-container__headline wp-block-heading\">3. Reporting-Tools<\/h3>\n\n\n\n<p>Reporting-Tools vereinen die gesammelten Daten aus den verschiedenen Tracking- und Analyse-Tools und geben einen aussagekr\u00e4ftigen \u00dcberblick. Obwohl etwa Google Analytics selbst die Daten visuell aufbereitet, fehlt jedoch ein \u00fcbersichtlicher Vergleich zu anderen Kan\u00e4len. Gute Reporting-Tools bieten daher Schnittstellen zu vielen g\u00e4ngigen Tracking-Tools und bieten die M\u00f6glichkeit, die Daten zu kombinieren und nach eigenen Anforderungen aufzubereiten.&nbsp;<\/p>\n\n\n\n<p><strong>Vorteile:<\/strong>&nbsp;<\/p>\n\n\n\n<p>Mit gut aufbereiteten Daten treffen Sie fundierte Entscheidungen f\u00fcr Ihr Unternehmen und entdecken schnell Fehlerquellen und Optimierungspotenziale.&nbsp;<\/p>\n\n\n\n<p><strong>Beispiele:<\/strong><\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li>Google Datastudio&nbsp;<\/li>\n\n\n\n<li>Databox&nbsp;<\/li>\n\n\n\n<li>Salesforce<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_cc783311c676243e40f9bb132e00645a {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_cc783311c676243e40f9bb132e00645a {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_cc783311c676243e40f9bb132e00645a\" class=\"text-image text-image-block_cc783311c676243e40f9bb132e00645a\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row-reverse\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/digital-asset-management-tool.png\" class=\"text-image__img o-fit--contain o-position--center w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/digital-asset-management-tool.png 400w, https:\/\/4allportal.com\/wp-content\/uploads\/digital-asset-management-tool-300x300.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/digital-asset-management-tool-150x150.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"digital-asset-management-tool\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-center\">\n        <div class=\"px-0 pe-lg-6 \">\n      \n\n<h3 class=\"has-text-align-left card-container__headline wp-block-heading\">4. DAM<\/h3>\n\n\n\n<p>DAM steht f\u00fcr Digital Asset Management System und ist eine Software f\u00fcr Dateiverwaltung. Das System archiviert und verwaltet s\u00e4mtliche Marketingmaterialien f\u00fcr Online und Print vom Bild bis zum Video. \u00dcber Schnittstellen binden Sie das Medienarchiv an Ihr Content-Management-System, Web-to-Print- oder Social-Media-Planungstool und vereinfachen damit s\u00e4mtliche dateibasierte Workflows im Marketing.&nbsp;<\/p>\n\n\n\n<p><strong>Vorteile<\/strong>:&nbsp;<\/p>\n\n\n\n<p>Ein DAM minimiert Fehlerquellen in der Dateiverwaltung, beschleunigt die Dateibereitstellung und sichert die richtige Verwendung der Datei bei Einhaltung der Lizenzbedingungen.&nbsp;<\/p>\n\n\n\n<p><strong>Beispiel:<\/strong><\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li><a href=\"\/de\/produkte\/digital-asset-management-system\" target=\"_blank\" rel=\"noreferrer noopener\">4ALLPORTAL DAM<\/a>&nbsp;<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_55afcf44514f7262e2d2a625c9940368 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_55afcf44514f7262e2d2a625c9940368 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_55afcf44514f7262e2d2a625c9940368\" class=\"text-image text-image-block_55afcf44514f7262e2d2a625c9940368\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/product-information-management.png\" class=\"text-image__img o-fit--contain o-position--center w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/product-information-management.png 400w, https:\/\/4allportal.com\/wp-content\/uploads\/product-information-management-300x300.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/product-information-management-150x150.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"product-information-management\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-center\">\n        <div class=\"px-0 ps-lg-6 \">\n      \n\n<h2 class=\"has-text-align-left card-container__headline wp-block-heading\">5. PIM<\/h2>\n\n\n\n<p>PIM steht f\u00fcr Product Information Management und bezeichnet eine Software zur Verwaltung von Produktinformationen. Die Software dient in erster Linie der Verwaltung der Informationen und der dazugeh\u00f6rigen Assets, wie Produkttexte oder -bilder. \u00dcber Schnittstellen bereichert das System jedoch auch das Marketing. \u00dcber wenige Klicks tauschen Sie etwa Produkttexte und -bilder in Ihrem Shopsystem aus, f\u00fcttern das Google Merchant-Center mit Produktinformationen oder erstellen Printmaterialien \u00fcber den Web-to-Print-Editor.&nbsp;<\/p>\n\n\n\n<p><strong>Vorteile<\/strong>:&nbsp;<\/p>\n\n\n\n<p>Das PIM-System sammelt alle Produktinformationen an einem Ort und bildet den Single-Point-of-Truth. Von diesem Ort bespielen Sie s\u00e4mtliche Marketing-Kan\u00e4le mit den ben\u00f6tigten Produktinformationen samt der dazugeh\u00f6rigen Marketing-Materialien.<\/p>\n\n\n\n<p><strong>Beispiele:<\/strong><\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li><a href=\"\/de\/produkte\/product-information-management-system\" target=\"_blank\" rel=\"noreferrer noopener\">4ALLPORTAL PIM<\/a>&nbsp;<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n  <\/div>\n<\/section>\n\n\n\n<section id=\"cta-banner-block_5060f62f1fbed23df706870969b542d9\" class=\"cta-banner  picture_global d-flex section-pt section-pb align-items-center position-relative\" style=\"min-height: 35rem; overflow: hidden;\">\n\n  \n<style>\n@media screen and (min-width: 391px) {\n  #cta-banner-block_5060f62f1fbed23df706870969b542d9 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #cta-banner-block_5060f62f1fbed23df706870969b542d9 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n  <style>\n  .overlay__img--frame {\n    position: absolute;\n    z-index: -1;\n    overflow: hidden;\n    opacity: 0.1;\n    width: 100%;\n  }\n  <\/style>\n\n  \n<style>\n #cta-banner-block_5060f62f1fbed23df706870969b542d9.unset > .container{ background: var(--lightorange); color: var(--darkgrey); } \n #cta-banner-block_5060f62f1fbed23df706870969b542d9.dark > .container{ background: var(--darkgrey); color: var(--white); } \n #cta-banner-block_5060f62f1fbed23df706870969b542d9.light > .container{ background: var(--lightorange); color: var(--darkgrey); } \n .call-to-action--container { display: grid; grid-template-columns: 45% 50%; gap: 5%; }\n .call-to-action__headline.h3{ line-height:4rem; }\n @media (max-width: 767px) { .call-to-action--container { display: flex; flex-direction: column-reverse; } }\n<\/style>\n\n<div class=\"container rounded\">\n  <div class=\"call-to-action--container | align-items-center justify-content-center p-3\">\n\n        <div class=\"call-to-action__picture__img--frame p-2\">\n      <img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1152\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/MDM_Checklist_DE_Thumbnail.png\" class=\"call-to-action__img d-block o-fit--cover o-position--top-center rounded wp-post-image\" alt=\"\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/MDM_Checklist_DE_Thumbnail.png 1536w, https:\/\/4allportal.com\/wp-content\/uploads\/MDM_Checklist_DE_Thumbnail-300x225.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/MDM_Checklist_DE_Thumbnail-1024x768.png 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/MDM_Checklist_DE_Thumbnail-150x113.png 150w, https:\/\/4allportal.com\/wp-content\/uploads\/MDM_Checklist_DE_Thumbnail-768x576.png 768w\" sizes=\"auto, (max-width: 1536px) 100vw, 1536px\" title=\"MDM_Checklist_DE_Thumbnail\" \/>    <\/div>\n    \n    <div class=\"call-to-action__picture__txt--wrapper d-flex flex-column align-items-start\">\n  <div>\n      <span class=\"preheadline text-lg-start\">\n      Free Whitepaper    <\/span>\n    \n    <h3 class=\"call-to-action__headline | h3 mb-2 text-lg-start\">\n        Ultimative MDM-Checkliste    <\/h3>\n    \n    <p class=\"call-to-action__txt text-lg-start\">\n        Wie du das perfekte Master Data Management findest, um einen zuverl\u00e4ssigen Single Point of Truth abzubilden. \n    <\/p>\n  <\/div>\n\n  <div class=\"call-to-action__btn--wrapper | w-100 w-md-auto d-flex flex-column flex-md-row gap-2 mt-2\">\n        \n    <a href=\"https:\/\/4allportal.com\/de\/whitepaper\/ultimative-mdm-checkliste\" class=\"btn btn--primary\">\n        Whitepaper gratis herunterladen    <\/a>\n<\/div>\n<\/div>\n  <\/div>\n<\/div>\n\n<\/section>\n\n\n<section id=\"content-wrapper-block_d2fcf2ab3eac0408d4296d5a091b57cd\" class=\"content-wrapper position-relative\"\n  style=\" padding-inline: ; overflow-x: visible;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #content-wrapper-block_d2fcf2ab3eac0408d4296d5a091b57cd {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #content-wrapper-block_d2fcf2ab3eac0408d4296d5a091b57cd {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n  \n  <div class=\"container px-3\">\n    \n        \n\n<h3 class=\"wp-block-heading\">Online Marketing&nbsp;<\/h3>\n\n\n\n<p>Kaum ein Unternehmen verzichtet heute noch auf Online Marketing. Zu gro\u00df ist das Potenzial an Neukunden, dass in den Gew\u00e4ssern des World Wide Web schlummert. Damit auch Sie dieses Potenzial voll aussch\u00f6pfen, sind diese Tools unverzichtbar.&nbsp;<\/p>\n\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_3b3a182de79fd57aabe502684ed9ebbe {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_3b3a182de79fd57aabe502684ed9ebbe {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_3b3a182de79fd57aabe502684ed9ebbe\" class=\"text-image text-image-block_3b3a182de79fd57aabe502684ed9ebbe\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row-reverse\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/web-content-management-system.png\" class=\"text-image__img o-fit--contain o-position--center w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/web-content-management-system.png 400w, https:\/\/4allportal.com\/wp-content\/uploads\/web-content-management-system-300x300.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/web-content-management-system-150x150.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"web-content-management-system\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-center\">\n        <div class=\"px-0 pe-lg-6 \">\n      \n\n<h3 class=\"has-text-align-left card-container__headline wp-block-heading\">6. Web-Content-Management-Systeme <\/h3>\n\n\n\n<p>Ein Web-Content-Management-System (Web-CMS) dient der Erstellung, Verwaltung und Darstellung von digitalen Inhalten auf einer Website. Das Marketing-Team baut meist ohne tiefgreifende Programmierkenntnisse ganze Websites auf und bespielt diese regelm\u00e4\u00dfig mit neuen Inhalten, wie Blogbeitr\u00e4ge, News, Produktseiten und mehr. Zur Einhaltung von Vorschriften und Richtlinien, f\u00fcr innovative Funktionen oder f\u00fcr die Suchmaschinenoptimierung werden umfassende Programmierkenntnisse doch notwendig.&nbsp;<\/p>\n\n\n\n<p><strong>Vorteile<\/strong>:&nbsp;<\/p>\n\n\n\n<p>Mit dem Web-CMS richten Sie die Webseite f\u00fcr Ihr Unternehmen sehr schnell ein und erg\u00e4nzen regelm\u00e4\u00dfig neuen Content. Daf\u00fcr sind keine lange Einarbeitung und keine Vorkenntnisse n\u00f6tig. <\/p>\n\n\n\n<p><strong>Beispiele:<\/strong><\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li>WordPress (<a href=\"\/de\/integrationen\/wordpress\" target=\"_blank\" rel=\"noreferrer noopener\">Schnittstelle zu WordPress<\/a>&nbsp;von 4ALLPORTAL)&nbsp;<\/li>\n\n\n\n<li>Typo3 (<a href=\"\/de\/integrationen\/typo3\" target=\"_blank\" rel=\"noreferrer noopener\">Schnittstelle zu Typo3<\/a>&nbsp;von 4ALLPORTAL)&nbsp;<\/li>\n\n\n\n<li>Drupal (<a href=\"\/de\/integrationen\/drupal\" target=\"_blank\" rel=\"noreferrer noopener\">Schnittstelle zu Drupal<\/a>&nbsp;von 4ALLPORTAL)&nbsp;<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_402b75df83aa151a46bdab8bd2d26aa7 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_402b75df83aa151a46bdab8bd2d26aa7 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_402b75df83aa151a46bdab8bd2d26aa7\" class=\"text-image text-image-block_402b75df83aa151a46bdab8bd2d26aa7\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/online-shop-shopware-tool.png\" class=\"text-image__img o-fit--contain o-position--center w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/online-shop-shopware-tool.png 400w, https:\/\/4allportal.com\/wp-content\/uploads\/online-shop-shopware-tool-300x300.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/online-shop-shopware-tool-150x150.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"online-shop-shopware-tool\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-center\">\n        <div class=\"px-0 ps-lg-6 \">\n      \n\n<h3 class=\"has-text-align-left card-container__headline wp-block-heading\">7. Shopsysteme <\/h3>\n\n\n\n<p>\u00c4hnlich wie ein Web-CMS dient ein Shopsystem der Erstellung, Verwaltung und Darstellung von Produktinformationen auf einer Website. Das Shopsystem bietet Schnittstellen zum Warenwirtschaftssystem und spielt die Produkte nach vorgegebenen Logiken auf der Website aus. Das Besondere: \u00dcber Anbindung an ein PIM pflegen Sie die f\u00fcr die Website relevanten Daten nur in einem System und automatisieren damit s\u00e4mtliche Prozesse zum Datenaustausch auf der Website.&nbsp;<\/p>\n\n\n\n<p>Vorteile:&nbsp;<\/p>\n\n\n\n<p>Das Shopsystem bietet Schnittstellen zu verschiedenen Drittsystemen und automatisiert dadurch s\u00e4mtliche Prozesse zu einem Produkt. Es \u00fcbergibt etwa die Versandinformationen bei einem Kauf an die Logistik oder stellt den Verkauf des Produktes selbstst\u00e4ndig ein, wenn der Lagerbestand ersch\u00f6pft ist.&nbsp;<\/p>\n\n\n\n<p><strong>Beispiele<\/strong>:&nbsp;<\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li>Magento (<a href=\"\/de\/integrationen\/magento\" target=\"_blank\" rel=\"noreferrer noopener\">Schnittstelle zu Magento<\/a>&nbsp;vom 4ALLPORTAL)&nbsp;<\/li>\n\n\n\n<li>Shopify&nbsp;<\/li>\n\n\n\n<li>Shopware&nbsp;<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_0fabe5d849557f8285aeec2b34e37a4a {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_0fabe5d849557f8285aeec2b34e37a4a {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_0fabe5d849557f8285aeec2b34e37a4a\" class=\"text-image text-image-block_0fabe5d849557f8285aeec2b34e37a4a\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row-reverse\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/marketing-automation.png\" class=\"text-image__img o-fit--contain o-position--center w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/marketing-automation.png 400w, https:\/\/4allportal.com\/wp-content\/uploads\/marketing-automation-300x300.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/marketing-automation-150x150.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"marketing-automation\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-center\">\n        <div class=\"px-0 pe-lg-6 \">\n      \n\n<h3 class=\"has-text-align-left card-container__headline wp-block-heading\">8. Marketing-Automation-Tool<\/h3>\n\n\n\n<p>Ein Marketing-Automation-Tool dient der Automatisierung von Marketing-Workflows, die durch einen Trigger angesto\u00dfen werden. So kann etwa dynamischer Inhalt auf einer Website passend zum vorherigen Verhalten eines Website-Besuchers ausgespielt werden. Triggerbasierte Printautomation erstellt personalisierte Mailings und der Erhalt der E-Mail eines Interessenten st\u00f6\u00dft eine E-Mail-Kaskade an. Die Grenzen von Marketing-Automation sind lediglich durch das Tool und die Schnittstellen begrenzt.&nbsp;<\/p>\n\n\n\n<p>Vorteile:&nbsp;<\/p>\n\n\n\n<p>Individuelles Lead-Nurturing oder triggerbasierte Inhalte werden erst durch den Einsatz von Marketing-Tools m\u00f6glich. Beides dient als wichtigste Strategien im modernen Online Marketing.&nbsp;<\/p>\n\n\n\n<p><strong>Beispiele:<\/strong> <\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li>Salesforce (Pardot)&nbsp;<\/li>\n\n\n\n<li>HubSpot&nbsp;<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_91c048fb4888576bebf1966600b16308 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_91c048fb4888576bebf1966600b16308 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_91c048fb4888576bebf1966600b16308\" class=\"text-image text-image-block_91c048fb4888576bebf1966600b16308\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/Social-media-planungs-tool.png\" class=\"text-image__img o-fit--cover  w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/Social-media-planungs-tool.png 400w, https:\/\/4allportal.com\/wp-content\/uploads\/Social-media-planungs-tool-300x300.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/Social-media-planungs-tool-150x150.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"Social-media-planungs-tool\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-\">\n        <div class=\"px-0 ps-lg-6 \">\n      \n\n<h3 class=\"has-text-align-left card-container__headline wp-block-heading\">9. Social-Media-Planungstool<\/h3>\n\n\n\n<p>Mit einem Social-Media-Planungstool pflegen Sie alle sozialen Medien gemeinsam an einem Ort. Planen Sie Ihre Beitr\u00e4ge und lassen Sie das System die Beitr\u00e4ge automatisiert ver\u00f6ffentlichen.&nbsp;<\/p>\n\n\n\n<p><strong>Vorteile<\/strong>:&nbsp;<\/p>\n\n\n\n<p>Social-Media-Planungstools minimieren den Aufwand bei der Pflege von mehreren Social-Media-Kan\u00e4len, da nur noch an Ort gepflegt wird. Au\u00dferdem gibt die automatische Ver\u00f6ffentlichung Planungssicherheit.&nbsp;<\/p>\n\n\n\n<p><strong>Beispiel<\/strong>:<\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li>Hootsuit (<a href=\"\/de\/integrationen\/hootsuite\" target=\"_blank\" data-type=\"URL\" data-id=\"\/de\/integrationen\/hootsuite\" rel=\"noreferrer noopener\">Schnittstelle zu Hootsuit<\/a>&nbsp;vom 4ALLPORTAL)&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_7072025d48351613ef751bfb0ae4cb5f {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_7072025d48351613ef751bfb0ae4cb5f {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_7072025d48351613ef751bfb0ae4cb5f\" class=\"text-image text-image-block_7072025d48351613ef751bfb0ae4cb5f\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row-reverse\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"399\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/newsletter-tool.png\" class=\"text-image__img o-fit--cover  w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/newsletter-tool.png 400w, https:\/\/4allportal.com\/wp-content\/uploads\/newsletter-tool-300x300.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/newsletter-tool-150x150.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"newsletter-tool\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-\">\n        <div class=\"px-0 pe-lg-6 \">\n      \n\n<h3 class=\"has-text-align-left card-container__headline wp-block-heading\">10. Newsletter-Tool<\/h3>\n\n\n\n<p>Ein Newsletter-Tool \u00fcbernimmt die Steuerung und den Versand von Newslettern. Solch ein Tool ist vor allem dann sinnvoll, wenn zur Einhaltung der DSGVO das Double-Opt-In-Verfahren (DOI) eingerichtet ist.&nbsp;<\/p>\n\n\n\n<p><strong>Vorteile<\/strong>:&nbsp;<\/p>\n\n\n\n<p>Ein Newsletter f\u00f6rdert die Bindung der Kunden. Mit einem passenden Tool sparen Sie viel Zeit bei dieser Aufgabe.&nbsp;<\/p>\n\n\n\n<p><strong>Beispiele<\/strong>:<\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li>Salesforce (Pardot)&nbsp;<\/li>\n\n\n\n<li>CleverReach<\/li>\n\n\n\n<li>Mailchimp&nbsp;<\/li>\n\n\n\n<li>HubSpot&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n\n<h3 class=\"wp-block-heading\">Projektmanagement<\/h3>\n\n\n\n<p>Oft vergessen, aber dringend ben\u00f6tigt: Projektmanagement-Tools sollten zur Grundausstattung im Marketing geh\u00f6ren, um Projekte und Ma\u00dfnahmen bestm\u00f6glich zu steuern.&nbsp;<\/p>\n\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_98b0fa63c98c58a5608985754ca3b70f {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_98b0fa63c98c58a5608985754ca3b70f {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_98b0fa63c98c58a5608985754ca3b70f\" class=\"text-image text-image-block_98b0fa63c98c58a5608985754ca3b70f\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"376\" height=\"387\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/Aufgabenmanagement-tool.png\" class=\"text-image__img o-fit--contain o-position--center w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/Aufgabenmanagement-tool.png 376w, https:\/\/4allportal.com\/wp-content\/uploads\/Aufgabenmanagement-tool-291x300.png 291w, https:\/\/4allportal.com\/wp-content\/uploads\/Aufgabenmanagement-tool-146x150.png 146w\" sizes=\"auto, (max-width: 376px) 100vw, 376px\" title=\"Aufgabenmanagement-tool\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-center\">\n        <div class=\"px-0 ps-lg-6 \">\n      \n\n<h3 class=\"has-text-align-left card-container__headline wp-block-heading\">11. Aufgabenmanagement-Tool<\/h3>\n\n\n\n<p>Bei all den Marketing-Tools darf kein Aufgabenmanagement-Tool fehlen: Gerade in gro\u00dfen und standort\u00fcbergreifenden Teams ist die Aufgabenverwaltung gar nicht so einfach. Wer bearbeitet welche Aufgabe, wie ist der Status, welche Absprachen wurden getroffen? Ein gutes Aufgabenmanagement-Tool beantwortet diese Fragen in einer intuitiven \u00dcbersicht und gibt Teammitgliedern wie Projektmanagern einen guten \u00dcberblick \u00fcber die einzelnen Projekte und Ma\u00dfnahmen.&nbsp;<\/p>\n\n\n\n<p><strong>Vorteile<\/strong>:&nbsp;<\/p>\n\n\n\n<p>Wenn Sie ein Projekt planen, ist eine gute Organisation sehr wichtig. Mit einem passenden Tool verwalten Sie die Aufgaben und kontrollieren den Erfolg bei der Umsetzung.&nbsp;<\/p>\n\n\n\n<p><strong>Beispiele<\/strong>:<\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li>Jira (<a href=\"\/de\/integrationen\/jira\" target=\"_blank\" data-type=\"URL\" data-id=\"\/de\/integrationen\/jira\" rel=\"noreferrer noopener\">Schnittstelle zu Jira<\/a>&nbsp;vom 4ALLPORTAL)&nbsp;<\/li>\n\n\n\n<li>Trello<\/li>\n\n\n\n<li>4ALLPORTAL f\u00fcr Freigabeworkflows (nur teilweise)<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_2f8f05ac0267bc549121d731c8df8ba9 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_2f8f05ac0267bc549121d731c8df8ba9 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_2f8f05ac0267bc549121d731c8df8ba9\" class=\"text-image text-image-block_2f8f05ac0267bc549121d731c8df8ba9\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row-reverse\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/projekt-management-tool.png\" class=\"text-image__img o-fit--cover o-position--center w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/projekt-management-tool.png 400w, https:\/\/4allportal.com\/wp-content\/uploads\/projekt-management-tool-300x300.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/projekt-management-tool-150x150.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"projekt-management-tool\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-center\">\n        <div class=\"px-0 pe-lg-6 \">\n      \n\n<h3 class=\"has-text-align-left card-container__headline wp-block-heading\">12. Collaboration-Tool<\/h3>\n\n\n\n<p>Die Arbeitswelt durchl\u00e4uft einen Wandel, indem remote Work und Homeoffice einen festen Platz im Arbeitsalltag einnehmen. Orts- und zeitunabh\u00e4ngige Teams funktionieren genauso gut, wie das Team vor Ort \u2013 vorausgesetzt Sie nutzen hilfreiche Collaboration-Tools.&nbsp; Sie dienen der Aufgabenverwaltung, bieten Schnittstellen zu einem cloudbasierten Speicherplatz, bietet virtuelle Meetingr\u00e4ume und Austauschplattformen. Richtig eingesetzt arbeitet das Team sogar besser zusammen als im B\u00fcro.&nbsp;<\/p>\n\n\n\n<p><strong>Vorteile<\/strong>:&nbsp;<\/p>\n\n\n\n<p>Durch Collaboration-Tools werden Absprachen und Informationen sowie Dateien besser dokumentiert und abgespeichert. Es gehen weniger Informationen verloren und das Team arbeitet effizienter zusammen.&nbsp;<br><strong>Beispiele:<\/strong>&nbsp;<\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li>Teams (<a href=\"\/de\/integrationen\/microsoft-teams\" target=\"_blank\" rel=\"noreferrer noopener\">Schnittstelle zu Teams<\/a>&nbsp;von 4ALLPORTAL)&nbsp;<\/li>\n\n\n\n<li>Trello&nbsp;<\/li>\n\n\n\n<li>Jira (<a href=\"\/de\/integrationen\/jira\" target=\"_blank\" rel=\"noreferrer noopener\">Schnittstelle zu Jira<\/a>&nbsp;von 4ALLPORTAL)&nbsp;<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_035d7a73e796e16c22925f7747c64f5c {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_035d7a73e796e16c22925f7747c64f5c {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_035d7a73e796e16c22925f7747c64f5c\" class=\"text-image text-image-block_035d7a73e796e16c22925f7747c64f5c\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"395\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/webkonferenz-tool.png\" class=\"text-image__img o-fit--contain o-position--center w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/webkonferenz-tool.png 400w, https:\/\/4allportal.com\/wp-content\/uploads\/webkonferenz-tool-300x296.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/webkonferenz-tool-150x148.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"webkonferenz-tool\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-center\">\n        <div class=\"px-0 ps-lg-6 \">\n      \n\n<h3 class=\"has-text-align-left card-container__headline wp-block-heading\">13. Webkonferenz-Tool f\u00fcr Meetings, Konferenzen und Webinare<\/h3>\n\n\n\n<p>Tools f\u00fcr Meetings, Konferenzen und Webinare machen die Zusammenarbeit und den Austausch ganz einfach \u2013 auch \u00fcber gro\u00dfe Distanzen hinweg. Au\u00dferdem bieten einige Webkonferenz-Tools die M\u00f6glichkeit der Planung und Durchf\u00fchrung von Webinaren. Laden Sie Ihre Interessenten zum Webinar, moderieren Sie das Webinar und senden im Anschluss passenden Infomaterial zu Ihren erkl\u00e4rungsbed\u00fcrftigen Produkten und Dienstleistungen zu.&nbsp;<\/p>\n\n\n\n<p><strong>Vorteile<\/strong>:&nbsp;<\/p>\n\n\n\n<p>Wenn Sie mit Kollegen sprechen, die sich an einem anderen Ort aufhalten, erlauben diese Tools eine einfache Kommunikation. Au\u00dferdem schaffen Sie \u00fcber Webinare einen pers\u00f6nlichen Touchpoint zu Ihren Interessenten.&nbsp;<\/p>\n\n\n\n<p><strong>Beispiele:<\/strong>&nbsp;<\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li>Zoom&nbsp;<\/li>\n\n\n\n<li>Teams (<a href=\"\/de\/integrationen\/microsoft-teams\" target=\"_blank\" rel=\"noreferrer noopener\">Schnittstelle zu Teams<\/a>&nbsp;von 4AP)<\/li>\n\n\n\n<li>Webinaris&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n\n<h3 class=\"wp-block-heading\">14. Design &#8211; Online und Print&nbsp;<\/h3>\n\n\n\n<p>Jede Marketingma\u00dfnahme wird durch visuelle Elemente unterst\u00fctzt \u2013 sowohl online als auch offline. F\u00fcr die Erstellung verschiedener visueller Marketingmaterialien halten wir zwei Tools f\u00fcr unverzichtbar:&nbsp;<\/p>\n\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_29af047befe6c3583d0dcbd8a76221f2 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_29af047befe6c3583d0dcbd8a76221f2 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_29af047befe6c3583d0dcbd8a76221f2\" class=\"text-image text-image-block_29af047befe6c3583d0dcbd8a76221f2\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row-reverse\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/adobe-creative-suit-design-tool.png\" class=\"text-image__img o-fit--contain o-position--center w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/adobe-creative-suit-design-tool.png 400w, https:\/\/4allportal.com\/wp-content\/uploads\/adobe-creative-suit-design-tool-300x300.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/adobe-creative-suit-design-tool-150x150.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"adobe-creative-suit-design-tool\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-start\">\n        <div class=\"px-0 pe-lg-6 \">\n      \n\n<h3 class=\"has-text-align-left card-container__headline wp-block-heading\">Adobe Creative Suite<\/h3>\n\n\n\n<p>Die Adobe Creative Suite ist vielmehr ein Werkzeugkasten bestehend aus verschiedenen Werkzeugen, wie Photoshop, InDesign, Illustrator und mehr. Doch alle haben eines gemeinsam: Sie dienen er Erstellung und Bearbeitung von Marketingmaterial mit Bild, Video und Ton. Die Adobe Creative Suite hat zwar vielz\u00e4hlige Alternativen, der Werkzeugkasten von Adobe gilt jedoch f\u00fcr Viele als Standard.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>Vorteile<\/strong>:&nbsp;<\/p>\n\n\n\n<p>Wenn Sie eine Grafik f\u00fcr Ihre Webseite, f\u00fcr eine Brosch\u00fcre oder f\u00fcr einen anderen Zweck ben\u00f6tigen, erstellen Sie diese mit der <a href=\"\/de\/integrationen\/adobe-creative-cloud\" target=\"_blank\" rel=\"noreferrer noopener\">Adobe Creative Suite<\/a> schnell und einfach.&nbsp;<\/p>\n\n\n\n<p><strong>Beispiele<\/strong>:&nbsp;<\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li>Photoshop (<a href=\"\/de\/integrationen\/adobe-photoshop\" target=\"_blank\" rel=\"noreferrer noopener\">Schnittstelle zu Adobe Photoshop<\/a>&nbsp;von 4ALLPORTAL)&nbsp;<\/li>\n\n\n\n<li>Illustrator (<a href=\"\/de\/integrationen\/adobe-illustrator\" target=\"_blank\" rel=\"noreferrer noopener\">Schnittstelle zum Adobe Illustrator<\/a>&nbsp;von 4ALLPORTAL)&nbsp;<\/li>\n\n\n\n<li>Adobe xD<\/li>\n\n\n\n<li>InDesign (<a href=\"\/de\/integrationen\/adobe-indesign\" target=\"_blank\" rel=\"noreferrer noopener\">Schnittstelle zu InDesign<\/a>&nbsp;von 4ALLPORTAL)&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #text-image-block_d9715d7e9fc2dfad37ca9d69655d652c {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #text-image-block_d9715d7e9fc2dfad37ca9d69655d652c {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n\tsection {\n\t\toverflow-x: inherit !important;\n\t}\nsection.text-image {\n    \/*padding-top: 3.5rem !important;*\/\n    \/*padding-top: 4rem !important;*\/\n  overflow-x: visible !important;\n}\n\n.text-image__text--container *+p {\n  margin-top: 2.25rem;\n}\n\n.text-image .card-container__headline{\n    margin-bottom:20px;\n    word-break: break-word;\n}\n@media (min-width: 768px) {\n  .text-image {\n    \/*padding-top: 9rem !important;*\/\n  }\n}\n<\/style>\n\n<section id=\"text-image-block_d9715d7e9fc2dfad37ca9d69655d652c\" class=\"text-image text-image-block_d9715d7e9fc2dfad37ca9d69655d652c\">\n  <div class=\"standard | container w-100 gap-1\">\n\n  <div class=\"row px-lg-1 flex-row\">\n\n        <div class=\"text-image__img--frame | col-12 col-lg-6 p-0 d-flex justify-content-\">\n\n      <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"395\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/web-to-print-tool.png\" class=\"text-image__img o-fit--contain o-position--center w-100\" alt=\"\" style=\"height:auto;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/web-to-print-tool.png 400w, https:\/\/4allportal.com\/wp-content\/uploads\/web-to-print-tool-300x296.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/web-to-print-tool-150x148.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"web-to-print-tool\" \/>          <\/div>\n\n    <div\n      class=\"text-image__text--container | mt-2 mt-lg-0 col-12 col-lg-6 d-flex flex-column justify-content-start\">\n        <div class=\"px-0 ps-lg-6 \">\n      \n\n<h3 class=\"has-text-align-left card-container__headline wp-block-heading\">15. Web-to-Print-Tool<\/h3>\n\n\n\n<p>Fertige Layout-Vorlagen mit wenigen Klicks auch ohne Design-Kenntnisse bearbeiten und die Druckdatei direkt per Schnittstelle an die Druckerei \u00fcbergeben: Ein Web-to-Print-Tool vereinfacht die Prozesse von der Idee bis zum fertigen Druckerzeugnis durch Corporate-Design-konforme Templates und der direkten Kommunikation mit der Druckerei. Versorgen Sie ein ganzes Netzwerk an Partnern mit Marketingmaterialien, die sie sich selbst ganz einfach \u00fcber den Brand Shop bestellen.&nbsp;<\/p>\n\n\n\n<p><strong>Vorteile<\/strong>:&nbsp;<\/p>\n\n\n\n<p>Erhalten Sie volle Kontrolle \u00fcber s\u00e4mtliche Marketing-Materialien durch einen eigenen Brand Shop mit vorgefertigten Templates und einer Anbindung an Ihr DAM.&nbsp;<\/p>\n\n\n\n<p><strong>Beispiele:<\/strong>&nbsp;<\/p>\n\n\n\n<div id=\"list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 .list-block__list li {\n    color: #4B4B4B;\n  }\n\n  #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/checkbox.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4, .content-wrapper .wp-block-columns #list-block-block_e5ada7ee20b3ea19dacfc4c9f9f4c5c4{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list\">\n<li><a href=\"\/de\/produkte\/brandshop\" target=\"_blank\" rel=\"noreferrer noopener\">4ALLPORTAL Brand Shop<\/a>&nbsp;<\/li>\n\n\n\n<li>Chili Publish (<a href=\"\/de\/integrationen\/chili-publisher\" target=\"_blank\" rel=\"noreferrer noopener\">Schnittstelle zu Chili Publish<\/a>&nbsp;von 4ALLPORTAL)<\/li>\n<\/ul>\n\n\n<\/div>\n\n        <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/section>\n\n  <\/div>\n<\/section>\n\n\n<section id=\"content-wrapper-block_de990ac0d6c88f483655e86c6acb2176\" class=\"content-wrapper position-relative\"\n  style=\" padding-inline: ; overflow-x: visible;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #content-wrapper-block_de990ac0d6c88f483655e86c6acb2176 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #content-wrapper-block_de990ac0d6c88f483655e86c6acb2176 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n  \n  <div class=\"container--small px-3\">\n    \n        \n\n<div id=\"was-sollten-sie-bei-der-auswahl-eines-marketing-tools-beachten\" class=\"indexed-headline p-0\" data-index=\"true\">\n  \n\n<h2 class=\"wp-block-heading\">Was sollten Sie bei der Auswahl eines Marketing-Tools beachten?&nbsp;<\/h2>\n\n\n<\/div>\n\n\n<p>Viele Marketing-Tools fokussieren sich auf einzelne Aufgaben und Bereiche. Das f\u00fchrt dazu, dass man immer wieder in zwischen den Anwendungen wechseln muss. Achten Sie bei der Auswahl Ihrer Tools auf m\u00f6glichst viele Schnittstellen zu Drittsystemen. Dadurch k\u00f6nnen Sie die Systeme sinnvoll verkn\u00fcpfen und das volle Potenzial der Tools aussch\u00f6pfen.&nbsp;<\/p>\n\n\n  <\/div>\n<\/section>\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #author-social-block_2fe7155062dabf311392f14397a92e8d {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #author-social-block_2fe7155062dabf311392f14397a92e8d {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<section id=\"author-social-block_2fe7155062dabf311392f14397a92e8d\" class=\"author-social mt-6 mb-0 px-3 px-md-0 \">\n\n  <div class=\"container--small\">\n    <div class=\"author-social--container | row d-flex flex-column d-md-grid rounded\">\n      <div class=\"author-social__img--frame p-0\">\n        <img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"1068\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/claudia-pavkovic.jpg\" class=\"author-social__img d-block o-fit--cover o-position--top\" alt=\"\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/claudia-pavkovic.jpg 1600w, https:\/\/4allportal.com\/wp-content\/uploads\/claudia-pavkovic-300x200.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/claudia-pavkovic-1024x684.jpg 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/claudia-pavkovic-150x100.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/claudia-pavkovic-768x513.jpg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/claudia-pavkovic-1536x1025.jpg 1536w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" title=\"\" \/>      <\/div>\n\n      <div class=\"author-social__txt--wrapper | bg-orange-500 p-4 d-flex flex-column justify-content-center\">\n\n        <!-- Name -->\n        <p class=\"author-social__txt__name | h4 text-white text-center mb-1\">\n          Claudia Pavkovic        <\/p>\n\n        <!-- Job -->\n        <p class=\"author-social__txt__job | text-white text-center mb-3\">\n          Marketing Development Representative         <\/p>\n\n        <!-- Description -->\n        <p class=\"author-social__txt__description | text-white text-center mb-2\">\n          \nIch habe immer ein offenes Ohr f\u00fcr Sie. Mein Ziel dabei ist, Ihnen zuzuh\u00f6ren und zusammen mit meiner Erfahrung passende L\u00f6sungen zu besprechen.\n        <\/p>\n\n     <!-- Button -->\n            <div>\n      <a target=\"_blank\" class=\"author__txt__btn | btn btn--secondary text-uppercase d-flex justify-content-center align-items-center gap-1 px-1\" href=\"https:\/\/www.linkedin.com\/in\/claudia-pavkovi%C4%87\/\" rel=\"noopener\">\n        <div class=\"icon--frame | d-flex justify-content-center align-items-center\">\n          <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/linkedIn.svg\" alt=\"\" width=\"20\" height=\"20\">\n        <\/div>\n        let&#039;s connect       <\/a>\n      <\/div>\n      \n      <\/div>\n    <\/div>\n\n\n    \n\n\n  <\/div>\n\n<\/section>\n\n<section id=\"sharing\" class=\"sharing py-2\">\n    <div class=\"container d-flex justify-content-md-center flex-wrap\">\n       <!-- Sharingbutton Facebook -->\n<a class=\"resp-sharing-button__link\" href=\"https:\/\/facebook.com\/sharer\/sharer.php?u=http%3A%2F%2Fsharingbuttons.io\" target=\"_blank\" rel=\"noopener\" aria-label=\"\">\n  <div class=\"resp-sharing-button resp-sharing-button--facebook resp-sharing-button--small\"><div aria-hidden=\"true\" class=\"resp-sharing-button__icon resp-sharing-button__icon--solid\">\n    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\"><path d=\"M18.77 7.46H14.5v-1.9c0-.9.6-1.1 1-1.1h3V.5h-4.33C10.24.5 9.5 3.44 9.5 5.32v2.15h-3v4h3v12h5v-12h3.85l.42-4z\"\/><\/svg>\n    <\/div>\n  <\/div>\n<\/a>\n\n<!-- Sharingbutton E-Mail -->\n<a class=\"resp-sharing-button__link\" href=\"mailto:?subject=Super%20fast%20and%20easy%20Social%20Media%20Sharing%20Buttons.%20No%20JavaScript.%20No%20tracking.&amp;body=http%3A%2F%2Fsharingbuttons.io\" target=\"_self\" rel=\"noopener\" aria-label=\"\">\n  <div class=\"resp-sharing-button resp-sharing-button--email resp-sharing-button--small\"><div aria-hidden=\"true\" class=\"resp-sharing-button__icon resp-sharing-button__icon--solid\">\n    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\"><path d=\"M22 4H2C.9 4 0 4.9 0 6v12c0 1.1.9 2 2 2h20c1.1 0 2-.9 2-2V6c0-1.1-.9-2-2-2zM7.25 14.43l-3.5 2c-.08.05-.17.07-.25.07-.17 0-.34-.1-.43-.25-.14-.24-.06-.55.18-.68l3.5-2c.24-.14.55-.06.68.18.14.24.06.55-.18.68zm4.75.07c-.1 0-.2-.03-.27-.08l-8.5-5.5c-.23-.15-.3-.46-.15-.7.15-.22.46-.3.7-.14L12 13.4l8.23-5.32c.23-.15.54-.08.7.15.14.23.07.54-.16.7l-8.5 5.5c-.08.04-.17.07-.27.07zm8.93 1.75c-.1.16-.26.25-.43.25-.08 0-.17-.02-.25-.07l-3.5-2c-.24-.13-.32-.44-.18-.68s.44-.32.68-.18l3.5 2c.24.13.32.44.18.68z\"\/><\/svg>\n    <\/div>\n  <\/div>\n<\/a>\n\n<!-- Sharingbutton LinkedIn -->\n<a class=\"resp-sharing-button__link\" href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=http%3A%2F%2Fsharingbuttons.io&amp;title=Super%20fast%20and%20easy%20Social%20Media%20Sharing%20Buttons.%20No%20JavaScript.%20No%20tracking.&amp;summary=Super%20fast%20and%20easy%20Social%20Media%20Sharing%20Buttons.%20No%20JavaScript.%20No%20tracking.&amp;source=http%3A%2F%2Fsharingbuttons.io\" target=\"_blank\" rel=\"noopener\" aria-label=\"\">\n  <div class=\"resp-sharing-button resp-sharing-button--linkedin resp-sharing-button--small\"><div aria-hidden=\"true\" class=\"resp-sharing-button__icon resp-sharing-button__icon--solid\">\n    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\"><path d=\"M6.5 21.5h-5v-13h5v13zM4 6.5C2.5 6.5 1.5 5.3 1.5 4s1-2.4 2.5-2.4c1.6 0 2.5 1 2.6 2.5 0 1.4-1 2.5-2.6 2.5zm11.5 6c-1 0-2 1-2 2v7h-5v-13h5V10s1.6-1.5 4-1.5c3 0 5 2.2 5 6.3v6.7h-5v-7c0-1-1-2-2-2z\"\/><\/svg>\n    <\/div>\n  <\/div>\n<\/a>\n\n<!-- Sharingbutton WhatsApp -->\n<a class=\"resp-sharing-button__link\" href=\"whatsapp:\/\/send?text=Super%20fast%20and%20easy%20Social%20Media%20Sharing%20Buttons.%20No%20JavaScript.%20No%20tracking.%20http%3A%2F%2Fsharingbuttons.io\" target=\"_blank\" rel=\"noopener\" aria-label=\"\">\n  <div class=\"resp-sharing-button resp-sharing-button--whatsapp resp-sharing-button--small\"><div aria-hidden=\"true\" class=\"resp-sharing-button__icon resp-sharing-button__icon--solid\">\n    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\"><path d=\"M20.1 3.9C17.9 1.7 15 .5 12 .5 5.8.5.7 5.6.7 11.9c0 2 .5 3.9 1.5 5.6L.6 23.4l6-1.6c1.6.9 3.5 1.3 5.4 1.3 6.3 0 11.4-5.1 11.4-11.4-.1-2.8-1.2-5.7-3.3-7.8zM12 21.4c-1.7 0-3.3-.5-4.8-1.3l-.4-.2-3.5 1 1-3.4L4 17c-1-1.5-1.4-3.2-1.4-5.1 0-5.2 4.2-9.4 9.4-9.4 2.5 0 4.9 1 6.7 2.8 1.8 1.8 2.8 4.2 2.8 6.7-.1 5.2-4.3 9.4-9.5 9.4zm5.1-7.1c-.3-.1-1.7-.9-1.9-1-.3-.1-.5-.1-.7.1-.2.3-.8 1-.9 1.1-.2.2-.3.2-.6.1s-1.2-.5-2.3-1.4c-.9-.8-1.4-1.7-1.6-2-.2-.3 0-.5.1-.6s.3-.3.4-.5c.2-.1.3-.3.4-.5.1-.2 0-.4 0-.5C10 9 9.3 7.6 9 7c-.1-.4-.4-.3-.5-.3h-.6s-.4.1-.7.3c-.3.3-1 1-1 2.4s1 2.8 1.1 3c.1.2 2 3.1 4.9 4.3.7.3 1.2.5 1.6.6.7.2 1.3.2 1.8.1.6-.1 1.7-.7 1.9-1.3.2-.7.2-1.2.2-1.3-.1-.3-.3-.4-.6-.5z\"\/><\/svg>\n    <\/div>\n  <\/div>\n<\/a>\n\n\n\n    <\/div>\n<\/section>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">Das k\u00f6nnte dich auch interessieren<\/h2>\n\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #blog-teaser-block_0bb51762fea57cddb9d39a4b80b515aa {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #blog-teaser-block_0bb51762fea57cddb9d39a4b80b515aa {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<section id=\"blog-teaser-block_0bb51762fea57cddb9d39a4b80b515aa\" class=\"blog-teaser\" style=\"background: #FFFFFF\">\n  <div class=\"container py-2\">\n  <style>\n      .content-wrapper .blog-teaser .blog-teaser_cards .post-card{\n          margin-top: unset;\n      }\n  @media (max-width:772px) {\n    .blog-teaser_cards {\n      grid-template-columns: 1fr\n    }\n  }\n      .blog-teaser_cards {grid-template-columns: 1fr 1fr 1fr}  <\/style>\n\n    <div id=\"blog-teaser-block_0bb51762fea57cddb9d39a4b80b515aa-swiper\">\n      <ul class=\"blog-teaser_cards | list-unstyled d-md-grid gap-md-3 swiper-wrapper\" >\n\n        \n<li class=\"post-card | swiper-slide d-flex flex-column box-sh rounded overflow-hidden\" \n    data-categories=\"all brand consistency\" \n    >\n    \n    <a href=\"https:\/\/4allportal.com\/de\/blog\/brand-consistency\/markenbekanntheit-psychologie\" class=\"d-flex flex-column h-100\">\n        \n        <div class=\"post-card__img--frame w-100\" style=\"overflow: hidden; aspect-ratio: 35 \/ 21;\">\n                            <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"513\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_355134932_XL-768x513.jpg\" class=\"post-card__img o-fit--cover o-position--center wp-post-image\" alt=\"Definition Markenbekanntheit\" style=\"display: block; transition: all .6s ease-in-out; width: 100%; height: 100%;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_355134932_XL-768x513.jpg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_355134932_XL-300x200.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_355134932_XL-1024x683.jpg 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_355134932_XL-150x100.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_355134932_XL-1536x1025.jpg 1536w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_355134932_XL-2048x1367.jpg 2048w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" title=\"markenbekanntheit-definition\" \/>                    <\/div>\n\n        <div class=\"post-card__icon--wrapper pt-3 px-3 d-flex align-items-center gap-2 flex-wrap\">\n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                    <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                        <path d=\"M19 6V1H1V19H8.488\" stroke=\"#A5A5A5\" stroke-width=\"2\" \/>\n                    <\/svg>\n                    <p class=\"post-card__category__icon-txt text-uppercase position-relative mb-0\"\n                       style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                        brand consistency                    <\/p>\n                <\/div>\n            \n            <div class=\"d-flex align-items-center\" style=\"gap: 0.5rem\">\n                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"clock-icon\" width=\"30\" height=\"30\" fill=\"none\" viewBox=\"0 0 30 30\">\n  <path fill=\"white\" d=\"M15 1c7.47 0 13.548 6.28 13.548 14S22.471 29 15 29C7.53 29 1.452 22.72 1.452 15S7.529 1 15 1Zm0 25.846c6.321 0 11.464-5.314 11.464-11.846S21.321 3.154 15 3.154C8.679 3.154 3.536 8.468 3.536 15S8.679 26.846 15 26.846Zm1.042-12.923h6.253v2.154h-8.337V5.41h2.084v8.513Z\"\/>\n<\/svg>\n                <p class=\"reading-time text-uppercase post-card__category__icon-txt mb-0\" style=\"font-weight: 600; font-size: 1.4rem\">\n                    8 min\n                <\/p>\n            <\/div>\n        <\/div>\n\n        <p class=\"post-card__title h5 my-2 px-3\">\n            Markenbekanntheit: Die Psychologie hinter starker Markenwahrnehmung        <\/p>\n\n        <p class=\"post-card__text px-3 pb-2\" style=\"flex-grow: 1;\">\n            Erfahre, wie Marken im Kopf entstehen, warum mentale Verf\u00fcgbarkeit entscheidend ist und wie du Markenbekanntheit strategisch aufbaust.        <\/p>\n    <\/a>\n<\/li>        \n<li class=\"post-card | swiper-slide d-flex flex-column box-sh rounded overflow-hidden\" \n    data-categories=\"all brand consistency\" \n    >\n    \n    <a href=\"https:\/\/4allportal.com\/de\/blog\/brand-consistency\/brand-reputation-management\" class=\"d-flex flex-column h-100\">\n        \n        <div class=\"post-card__img--frame w-100\" style=\"overflow: hidden; aspect-ratio: 35 \/ 21;\">\n                            <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_609641560_XL-768x512.jpg\" class=\"post-card__img o-fit--cover o-position--center wp-post-image\" alt=\"Brand Reputation Management\" style=\"display: block; transition: all .6s ease-in-out; width: 100%; height: 100%;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_609641560_XL-768x512.jpg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_609641560_XL-300x200.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_609641560_XL-1024x683.jpg 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_609641560_XL-150x100.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_609641560_XL-1536x1024.jpg 1536w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_609641560_XL-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" title=\"brand-reputation-management\" \/>                    <\/div>\n\n        <div class=\"post-card__icon--wrapper pt-3 px-3 d-flex align-items-center gap-2 flex-wrap\">\n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                    <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                        <path d=\"M19 6V1H1V19H8.488\" stroke=\"#A5A5A5\" stroke-width=\"2\" \/>\n                    <\/svg>\n                    <p class=\"post-card__category__icon-txt text-uppercase position-relative mb-0\"\n                       style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                        brand consistency                    <\/p>\n                <\/div>\n            \n            <div class=\"d-flex align-items-center\" style=\"gap: 0.5rem\">\n                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"clock-icon\" width=\"30\" height=\"30\" fill=\"none\" viewBox=\"0 0 30 30\">\n  <path fill=\"white\" d=\"M15 1c7.47 0 13.548 6.28 13.548 14S22.471 29 15 29C7.53 29 1.452 22.72 1.452 15S7.529 1 15 1Zm0 25.846c6.321 0 11.464-5.314 11.464-11.846S21.321 3.154 15 3.154C8.679 3.154 3.536 8.468 3.536 15S8.679 26.846 15 26.846Zm1.042-12.923h6.253v2.154h-8.337V5.41h2.084v8.513Z\"\/>\n<\/svg>\n                <p class=\"reading-time text-uppercase post-card__category__icon-txt mb-0\" style=\"font-weight: 600; font-size: 1.4rem\">\n                    8 min\n                <\/p>\n            <\/div>\n        <\/div>\n\n        <p class=\"post-card__title h5 my-2 px-3\">\n            Brand Reputation Management: So klappt&#8217;s mit Leichtigkeit        <\/p>\n\n        <p class=\"post-card__text px-3 pb-2\" style=\"flex-grow: 1;\">\n            Brand Reputation Management verst\u00e4ndlich erkl\u00e4rt. Erfahre, wie du Reputation aktiv steuerst, Reviews richtig nutzt und deine Marke nachhaltig sch\u00fctzt.        <\/p>\n    <\/a>\n<\/li>        \n<li class=\"post-card | swiper-slide d-flex flex-column box-sh rounded overflow-hidden\" \n    data-categories=\"all brand consistency\" \n    >\n    \n    <a href=\"https:\/\/4allportal.com\/de\/blog\/brand-consistency\/brand-monitoring\" class=\"d-flex flex-column h-100\">\n        \n        <div class=\"post-card__img--frame w-100\" style=\"overflow: hidden; aspect-ratio: 35 \/ 21;\">\n                            <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"513\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_327750436_XL-768x513.jpg\" class=\"post-card__img o-fit--cover o-position--center wp-post-image\" alt=\"Brand Monitoring\" style=\"display: block; transition: all .6s ease-in-out; width: 100%; height: 100%;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_327750436_XL-768x513.jpg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_327750436_XL-300x200.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_327750436_XL-1024x683.jpg 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_327750436_XL-150x100.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_327750436_XL-1536x1025.jpg 1536w, https:\/\/4allportal.com\/wp-content\/uploads\/Depositphotos_327750436_XL-2048x1367.jpg 2048w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" title=\"brand-monitoring\" \/>                    <\/div>\n\n        <div class=\"post-card__icon--wrapper pt-3 px-3 d-flex align-items-center gap-2 flex-wrap\">\n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                    <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                        <path d=\"M19 6V1H1V19H8.488\" stroke=\"#A5A5A5\" stroke-width=\"2\" \/>\n                    <\/svg>\n                    <p class=\"post-card__category__icon-txt text-uppercase position-relative mb-0\"\n                       style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                        brand consistency                    <\/p>\n                <\/div>\n            \n            <div class=\"d-flex align-items-center\" style=\"gap: 0.5rem\">\n                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"clock-icon\" width=\"30\" height=\"30\" fill=\"none\" viewBox=\"0 0 30 30\">\n  <path fill=\"white\" d=\"M15 1c7.47 0 13.548 6.28 13.548 14S22.471 29 15 29C7.53 29 1.452 22.72 1.452 15S7.529 1 15 1Zm0 25.846c6.321 0 11.464-5.314 11.464-11.846S21.321 3.154 15 3.154C8.679 3.154 3.536 8.468 3.536 15S8.679 26.846 15 26.846Zm1.042-12.923h6.253v2.154h-8.337V5.41h2.084v8.513Z\"\/>\n<\/svg>\n                <p class=\"reading-time text-uppercase post-card__category__icon-txt mb-0\" style=\"font-weight: 600; font-size: 1.4rem\">\n                    8 min\n                <\/p>\n            <\/div>\n        <\/div>\n\n        <p class=\"post-card__title h5 my-2 px-3\">\n            Brand Monitoring: Moderner Markenschutz f\u00fcr dein Unternehmen        <\/p>\n\n        <p class=\"post-card__text px-3 pb-2\" style=\"flex-grow: 1;\">\n            Brand Monitoring sch\u00fctzt deine Marke vor Reputationsrisiken. Erfahre, wie Keywords, Alerts und Monitoring Prozesse dein Marketing sicherer machen.        <\/p>\n    <\/a>\n<\/li>    \n  <\/ul>\n  <\/div>\n  \n  \n  \n      <div class=\"d-flex justify-content-center\">\n    <a href=\"https:\/\/4allportal.com\/de\/blog\" target=\"_self\" class=\"btn btn--primary mt-2\">\n      Alle Beitr\u00e4ge entdecken<\/a>\n  <\/div>\n  \n  \n<\/div>\n<script type=\"module\">\n    const blogTeaserSwiper = new Swiper(\"#blog-teaser-block_0bb51762fea57cddb9d39a4b80b515aa-swiper\", {\n        init: false,\n        enabled: false,\n        navigation: {\n            nextEl: \".blog-teaser-block_0bb51762fea57cddb9d39a4b80b515aa_swiper-button-next\",\n            prevEl: \".blog-teaser-block_0bb51762fea57cddb9d39a4b80b515aa_swiper-button-prev\",\n        },\n        breakpoints: {\n            0: {\n                slidesPerView: 1,\n                spaceBetween: 10\n            },\n            770: {\n                slidesPerView: 2,\n                spaceBetween: 40\n            },\n        }\n    })\n\n    if(window.innerWidth<768){\n        blogTeaserSwiper.init()\n        blogTeaserSwiper.enable()\n    }\n<\/script><\/section>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Nutzen Sie die Digitalisierung, um Ihr Marketing auf die n\u00e4chste Stufe zu bringen. Hier sind unsere Top 15 Marketing-Tools, die f\u00fcr jedes moderne Marketing-Team unverzichtbar sind!<\/p>\n","protected":false},"author":3,"featured_media":3598,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"blog_categories":[21,258],"product_categories":[],"industry_categories":[],"customer_stage":[],"content_cluster":[],"persona_categories":[],"class_list":["post-1986","blog","type-blog","status-publish","has-post-thumbnail","hentry","blog_categories-customer-experience","blog_categories-edu-de-3"],"acf":[],"_links":{"self":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/blog\/1986","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/types\/blog"}],"author":[{"embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/users\/3"}],"version-history":[{"count":0,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/blog\/1986\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/media\/3598"}],"wp:attachment":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/media?parent=1986"}],"wp:term":[{"taxonomy":"blog_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/blog_categories?post=1986"},{"taxonomy":"product_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/product_categories?post=1986"},{"taxonomy":"industry_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/industry_categories?post=1986"},{"taxonomy":"customer_stage","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/customer_stage?post=1986"},{"taxonomy":"content_cluster","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/content_cluster?post=1986"},{"taxonomy":"persona_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/persona_categories?post=1986"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}