{"id":12659,"date":"2023-10-11T13:13:06","date_gmt":"2023-10-11T13:13:06","guid":{"rendered":"https:\/\/devfourall.wpengine.com\/?post_type=whitepaper&#038;p=12659"},"modified":"2025-07-03T09:06:46","modified_gmt":"2025-07-03T09:06:46","slug":"der-effizienteste-weg-zu-perfekten-produktdaten","status":"publish","type":"whitepaper","link":"https:\/\/4allportal.com\/de\/whitepaper\/pim\/der-effizienteste-weg-zu-perfekten-produktdaten","title":{"rendered":"Der effizienteste Weg zu perfekten Produktdaten"},"content":{"rendered":"\n<section id=\"content-wrapper-block_787adbfd7664182149d169a4c2c28c27\" class=\"content-wrapper position-relative\"\n  style=\" padding-inline: ; overflow-x: visible;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #content-wrapper-block_787adbfd7664182149d169a4c2c28c27 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #content-wrapper-block_787adbfd7664182149d169a4c2c28c27 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n  \n  <div class=\"container--small px-0\">\n    \n        \n\n<p class=\"has-text-align-center preheadline\">Guide<\/p>\n\n\n<h1 class=\"has-text-align-center wp-block-post-title\">Der effizienteste Weg zu perfekten Produktdaten<\/h1>\n\n<div class=\"has-text-align-center wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Finde den f\u00fcr dich effizientesten Weg zu perfekten Produktdaten. Mit der Integration eines PIMs bist du auf dem richtigen Weg. <\/p><\/div>\n\n  <\/div>\n<\/section>\n\n\n<section id=\"content-wrapper-block_36709cada355cb6181fb200c0e1d81ea\" class=\"content-wrapper position-relative\"\n  style=\" padding-inline: ; overflow-x: visible;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #content-wrapper-block_36709cada355cb6181fb200c0e1d81ea {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #content-wrapper-block_36709cada355cb6181fb200c0e1d81ea {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n  \n  <div class=\"container px-0\">\n    \n        \n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center glass is-layout-flow wp-block-column-is-layout-flow\"><figure class=\"wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1152\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/wegzuperfektenproduktdaten_whitepaper_thumbnail_de.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" style=\"object-fit:cover;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/wegzuperfektenproduktdaten_whitepaper_thumbnail_de.png 1536w, https:\/\/4allportal.com\/wp-content\/uploads\/wegzuperfektenproduktdaten_whitepaper_thumbnail_de-300x225.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/wegzuperfektenproduktdaten_whitepaper_thumbnail_de-1024x768.png 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/wegzuperfektenproduktdaten_whitepaper_thumbnail_de-150x113.png 150w, https:\/\/4allportal.com\/wp-content\/uploads\/wegzuperfektenproduktdaten_whitepaper_thumbnail_de-768x576.png 768w\" sizes=\"auto, (max-width: 1536px) 100vw, 1536px\" title=\"wegzuperfektenproduktdaten_whitepaper_thumbnail_de\" \/><\/figure>\n\n\n<p class=\"preheadline mt-2\">Highlights<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div id=\"list-block-block_7f1623a1281d03e5c252a0770a0e430f\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_7f1623a1281d03e5c252a0770a0e430f {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_7f1623a1281d03e5c252a0770a0e430f {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_7f1623a1281d03e5c252a0770a0e430f .list-block__list li {\n    color: white;\n  }\n\n  #list-block-block_7f1623a1281d03e5c252a0770a0e430f ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/list-check-white.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_7f1623a1281d03e5c252a0770a0e430f, .content-wrapper .wp-block-columns #list-block-block_7f1623a1281d03e5c252a0770a0e430f{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list list-block__list\">\n<li>Produktdaten zentral und effizient managen<\/li>\n<\/ul>\n\n\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div id=\"list-block-block_7f1623a1281d03e5c252a0770a0e430f\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_7f1623a1281d03e5c252a0770a0e430f {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_7f1623a1281d03e5c252a0770a0e430f {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_7f1623a1281d03e5c252a0770a0e430f .list-block__list li {\n    color: white;\n  }\n\n  #list-block-block_7f1623a1281d03e5c252a0770a0e430f ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/list-check-white.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_7f1623a1281d03e5c252a0770a0e430f, .content-wrapper .wp-block-columns #list-block-block_7f1623a1281d03e5c252a0770a0e430f{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list list-block__list\">\n<li>Digitale Assets und Produktinformationen gemeinsam verwalten<\/li>\n<\/ul>\n\n\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-left preheadline\">\u00dcber den Guide<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left\">Einmal pflegen, \u00fcberall ausspielen<\/h2>\n\n\n\n<p class=\"has-text-align-left\">Das 4ALLPORTAL erm\u00f6glicht dir eine zentrale Zusammenf\u00fchrung, Veredelung und Qualit\u00e4tsoptimierung deiner Produktinformationen. Anstatt in getrennten Systemen arbeiten Produktmanagement, Marketing, Technik und Vertrieb in unserem PIM-System gemeinsam an einheitlichen, fehlerfreien Produktdatens\u00e4tzen.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><br>Du optimierst mit dem 4ALLPORTAL jedoch nicht nur den Daten-Input, sondern auch den Output. Denn mit dem PIM-System stellst du deine Produktinformationen f\u00fcr alle Ausgabenkan\u00e4le gleichzeitig bereit. Automatismen sorgen hierbei daf\u00fcr, dass die Produktdaten im jeweils passenden Format an gew\u00fcnschte Endpunkte gelangen. Bei all dem beh\u00e4ltst du stets die volle Kontrolle \u00fcber die Datenverwendung und regelst genau, wer welche Informationen einsehen darf.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/info.4allportal.com\/l\/600841\/2022-11-07\/296k5lf\/600841\/166780870813nzvsTz\/4allportal_produktdaten_effizient_verwalten.pdf\">Jetzt herunterladen<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n  <\/div>\n<\/section>\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #masonry-blog-teaser-block_f96073ed1d9030fc97eca830782f7b48 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #masonry-blog-teaser-block_f96073ed1d9030fc97eca830782f7b48 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n<style>\n.masonry-blog-teaser--container {\n  display: grid;\n  grid-template-columns: 1fr;\n  grid-template-rows: repeat(4, auto);\n  gap: 2rem;\n}\n.masonry-blog-teaser__item {\n  background: rgba(255,255,255,.1);\n}\n\/* Individual Cards *\/\n#masonry-blog-teaser__item-0 {\n  display: grid;\n  grid-template-rows: 1fr;\n  grid-template-columns: 2.75fr 5fr;\n  grid-column: 1 \/ 2;\n}\n#masonry-blog-teaser__item-1 {\n  grid-column: 1 \/ 2;\n  display: grid;\n  grid-template-columns: 2.75fr 5fr;\n  grid-template-rows: auto;\n}\n\n#masonry-blog-teaser__item-1 img {\n  object-position: center !important;\n}\n\n#masonry-blog-teaser__item-2 {\n  grid-column: 1 \/ 2;\n  display: grid;\n  grid-template-columns: 2.75fr 5fr;\n}\n\n#masonry-blog-teaser__item-3 {\n  grid-column: 1 \/ 2;\n  display: grid;\n  grid-template-columns: 2.75fr 5fr;\n}\n\/* Card Styles *\/\n.masonry-blog-teaser__item * {\n  transition: all .25s ease-out;\n}\n.masonry-blog-teaser__item {\n  border: 1px solid var(--darkgrey-60);\n}\n.masonry-blog-teaser__item:hover {\n    border: 1px solid var(--orange);\n    box-shadow: inset 0 0 4px 1px #ff8200c7, inset 0 0 0px 4px #ff82004d, inset 0 0 18px 3px #ff820038, 0 0 6px 1px #ff8200bd, 0 0 16px 4px #ff820054, 0 0 300px 20px #ff82003d !important;\n}\n.masonry-blog-teaser__txt--wrapper {\n    -webkit-box-shadow: 0 4px 30px rgba(0,0,0,.1);\n    box-shadow: 0 4px 30px rgba(0,0,0,.1);\n    backdrop-filter: blur(14.8px);\n    -webkit-backdrop-filter: blur(14.8px);\n}\n.masonry-blog-teaser__txt__headline {\n  color: #FF8200;\n}\n.body-container .masonry-blog-teaser__txt__excerpt,\n.body-container.unset .masonry-blog-teaser__txt__excerpt,\n.body-container.light .masonry-blog-teaser__txt__excerpt,\n.body-container.dark .masonry-blog-teaser__txt__excerpt,\n.masonry-blog-teaser__txt__excerpt {\n  color: #FFF;\n}\n.masonry-blog-teaser__txt__link {\n  align-self: flex-end;\n}\n.masonry-blog-teaser__txt__icon--wrapper .post-card__category__icon-txt {\n  color: #a5a5a5;\n}\n.masonry-blog-teaser__txt__icon--wrapper path {\n  stroke: #a5a5a5;\n}\n.masonry-blog-teaser__item:hover img {\n  transform: scale(1.05);\n}\n@media screen and (min-width: 991px) {\n  .masonry-blog-teaser--container {\n    display: grid;\n    grid-template-columns: 1fr 1fr 1fr 1fr;\n    grid-template-rows: minmax(auto, 60rem) auto;\n    gap: 2rem;\n  }\n  \/* Individual Cards *\/\n  #masonry-blog-teaser__item-0 {\n    display: grid;\n    grid-template-columns: 1fr;\n    grid-template-rows: 37% 63%;\n    grid-column: 1 \/ 2;\n    grid-row: 1 \/ 2;\n  }\n  #masonry-blog-teaser__item-1 {\n    grid-column: 2 \/ 5;\n    grid-row: 1 \/ 2;\n    display: grid;\n    grid-template-columns: auto;\n    grid-template-rows: 55% 45%;\n  }\n  #masonry-blog-teaser__item-1 img {\n    object-position: center center !important;\n  }\n  #masonry-blog-teaser__item-2 {\n    grid-column: 1 \/ 3;\n    grid-row: 2 \/ 3;\n    display: grid;\n    grid-template-columns: 35% 65%;\n  }\n  #masonry-blog-teaser__item-3 {\n    grid-column: 3 \/ 5;\n    grid-row: 2 \/ 3;\n    display: grid;\n    grid-template-columns: 50% 50%;\n\n  }\n  #masonry-blog-teaser__item-0 {\n    display: grid;\n    grid-template-columns: 1fr;\n    grid-template-rows: inherit;\n    grid-column: 1 \/ 2;\n    grid-row: 1 \/ 2;\n}\n  #masonry-blog-teaser__item-0 a {\n    display: grid;\n    grid-template-rows: 35% 65%;\n  }\n  #masonry-blog-teaser__item-1 a {\n    display: grid;\n    grid-template-rows: 60% 40%;\n    grid-row: 1\/3;\n  }\n  #masonry-blog-teaser__item-2 a {\n    width: 100%;\n    display: grid;\n    grid-column: 1\/3;\n    grid-template-columns: 35% 65%;\n  }\n  #masonry-blog-teaser__item-3 a {\n    display: grid;\n    grid-column: 1\/3;\n    grid-template-columns: 35% 65%;\n  }\n  .masonry-blog-teaser--container {\n    position: relative;\n    z-index: 3;\n  }\n  .masonry-blog-teaser .blur {\n    position: absolute;\n    right: -300px;\n    top: 35%;\n  }\n}\n\n@media screen and (min-width: 991px) {\n  #masonry-blog-teaser__item-0 a {\n      display: grid;\n      grid-template-rows: 20% 50%;\n  }\n}\n@media screen and (min-width: 1500px) {\n  #masonry-blog-teaser__item-0 a {\n      display: grid;\n      grid-template-rows: 35% 65%;\n  }\n}\n@media screen and (max-width: 990px) {\n    .masonry-blog-teaser--container {\n      grid-template-columns: auto;\n  }\n    img.masonry-blog-teaser__img {\n      height: 120px;\n    }\n\n    #masonry-blog-teaser__item-0 {\n      display: grid;\n      grid-template-columns: inherit !important;\n      grid-column: 1 \/ 2;\n    }\n    #masonry-blog-teaser__item-1 {\n      grid-column: 2 \/ 2;\n      grid-template-columns: inherit;\n      grid-template-rows: auto;\n    }\n    #masonry-blog-teaser__item-2 {\n      grid-column: 1 \/ 2;\n      display: grid;\n      grid-template-columns: inherit;\n    }\n    #masonry-blog-teaser__item-3 {\n      grid-column: 2\/2;\n      grid-template-columns: inherit;\n    }\n  }\n<\/style>\n\n<section id=\"masonry-blog-teaser-block_f96073ed1d9030fc97eca830782f7b48\" class=\"masonry-blog-teaser pt-3 pb-4  pt-lg-7 pb-lg-7 position-relative\" style=\"background: \">  \n  <header class=\"container\">\n    \n\n<p class=\"has-text-align-center preheadline\">Profitiere jetzt<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center h2 text-center mb-2\">Entdecke unsere kostenlosen Anleitungen<\/h2>\n\n\n  <\/header>\n\n      <div class=\"container position-relative\">\n      <div class=\"blur blur-orange-gradient-60\"><\/div>\n        <ul class=\"masonry-blog-teaser--container | list-unstyled gap-3\">\n        \n            <li id=\"masonry-blog-teaser__item-0\" class=\"masonry-blog-teaser__item | rounded overflow-hidden\">\n        <a href=\"https:\/\/4allportal.com\/de\/blog\/dam\/dam-vs-pim\">\n          <div class=\"masonry-blog-teaser__img--frame w-100 d-flex d-md-block align-items-center\" style=\"overflow: hidden;\">\n                          <img loading=\"lazy\" decoding=\"async\" width=\"575\" height=\"410\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/Blog_Bloguebersicht_DAMvsPIM.png\" class=\"masonry-blog-teaser__img o-fit--cover o-position--center\" alt=\"DAM vs PIM: Was die Unterschiede sind und wie sie zusammenarbeiten\" style=\"display: block; transition: all .6s ease-in-out;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/Blog_Bloguebersicht_DAMvsPIM.png 575w, https:\/\/4allportal.com\/wp-content\/uploads\/Blog_Bloguebersicht_DAMvsPIM-300x214.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/Blog_Bloguebersicht_DAMvsPIM-150x107.png 150w\" sizes=\"auto, (max-width: 575px) 100vw, 575px\" title=\"Blog_Bloguebersicht_DAMvsPIM\" \/>                      <\/div>\n          <div class=\"masonry-blog-teaser__txt--wrapper | d-flex flex-column flex-grow-1 p-3\">\n            <div class=\"masonry-blog-teaser__txt__icon--wrapper | d-flex align-items-center flex-wrap\" style=\"gap:1rem 2rem\">\n          \n              \n                                  <p class=\"preheadline\">\n                    Blog                  <\/p>\n                \n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                <p class=\"post-card__category__icon-txt text-uppercase position-relative\"\n                  style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                  product data                <\/p>\n              <\/div>\n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                <p class=\"post-card__category__icon-txt text-uppercase position-relative\"\n                  style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                  product media                <\/p>\n              <\/div>\n                          <\/div>\n            <h5 class=\"masonry-blog-teaser__txt__headline h5 mb-2\">\n              DAM vs. PIM            <\/h5>\n            <p class=\"masonry-blog-teaser__txt__excerpt | d-none d-md-block\" style=\"flex: 1 0 auto; \">\n              Wenn Sie nach DAM-Software suchen, werden Sie auch auf PIM-Systeme sto\u00dfen. In diesem Artikel stellen wir detailliert DAM und PIM gegen\u00fcber und&#8230;            <\/p>\n            <span class=\"primary--link\" style=\"margin-top: auto\">Mehr lesen<\/span>\n          <\/div>\n        <\/a>\n      <\/li>\n\n      \n            <li id=\"masonry-blog-teaser__item-1\" class=\"masonry-blog-teaser__item | rounded overflow-hidden\">\n        <a href=\"https:\/\/4allportal.com\/de\/blog\/marketing\/so-wichtig-ist-die-produktdatenpflege-fuer-den-erfolg-im-e-commerce\">\n          <div class=\"masonry-blog-teaser__img--frame w-100 d-flex d-md-block align-items-center\" style=\"overflow: hidden;\">\n                          <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/produktdatenpflege-e-commerce.jpg-768x512.jpg\" class=\"masonry-blog-teaser__img o-fit--cover o-position--center\" alt=\"So wichtig ist die Produktdatenpflege im E-Commerce\" style=\"display: block; transition: all .6s ease-in-out;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/produktdatenpflege-e-commerce.jpg-768x512.jpg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/produktdatenpflege-e-commerce.jpg-300x200.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/produktdatenpflege-e-commerce.jpg-1024x682.jpg 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/produktdatenpflege-e-commerce.jpg-150x100.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/produktdatenpflege-e-commerce.jpg-1536x1023.jpg 1536w, https:\/\/4allportal.com\/wp-content\/uploads\/produktdatenpflege-e-commerce.jpg.jpg 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" title=\"Die richtige Produktdatenpflege f\u00fcr Ihren E-Commerce Erfolg\" \/>                      <\/div>\n          <div class=\"masonry-blog-teaser__txt--wrapper | d-flex flex-column flex-grow-1 p-3\">\n            <div class=\"masonry-blog-teaser__txt__icon--wrapper | d-flex align-items-center flex-wrap\" style=\"gap:1rem 2rem\">\n          \n              \n                                  <p class=\"preheadline\">\n                    Blog                  <\/p>\n                \n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                <p class=\"post-card__category__icon-txt text-uppercase position-relative\"\n                  style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                  customer experience                <\/p>\n              <\/div>\n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                <p class=\"post-card__category__icon-txt text-uppercase position-relative\"\n                  style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                  product data                <\/p>\n              <\/div>\n                          <\/div>\n            <h5 class=\"masonry-blog-teaser__txt__headline h5 mb-2\">\n              Produktdatenpflege im E-Commerce            <\/h5>\n            <p class=\"masonry-blog-teaser__txt__excerpt | d-none d-md-block\" style=\"flex: 1 0 auto; \">\n              In diesem Artikel erfahren Sie, warum gerade die Informationen Ihrer Produkte den Schl\u00fcssel zum Erfolg darstellen k\u00f6nnen und wie Sie durch eine&#8230;            <\/p>\n            <span class=\"primary--link\" style=\"margin-top: auto\">Mehr lesen<\/span>\n          <\/div>\n        <\/a>\n      <\/li>\n\n      \n            <li id=\"masonry-blog-teaser__item-2\" class=\"masonry-blog-teaser__item | rounded overflow-hidden\">\n        <a href=\"https:\/\/4allportal.com\/de\/blog\/datenmanagement\">\n          <div class=\"masonry-blog-teaser__img--frame w-100 d-flex d-md-block align-items-center\" style=\"overflow: hidden;\">\n                          <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"532\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/Datenmanagement-in-Unternehmen-768x532.jpeg\" class=\"masonry-blog-teaser__img o-fit--cover o-position--center\" alt=\"Datenmanagement: Was ist das eigentlich? (Definition und Arten der Verwaltung von Daten in Unternehmen)\" style=\"display: block; transition: all .6s ease-in-out;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/Datenmanagement-in-Unternehmen-768x532.jpeg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/Datenmanagement-in-Unternehmen-300x208.jpeg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/Datenmanagement-in-Unternehmen-150x104.jpeg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/Datenmanagement-in-Unternehmen.jpeg 1000w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" title=\"\" \/>                      <\/div>\n          <div class=\"masonry-blog-teaser__txt--wrapper | d-flex flex-column flex-grow-1 p-3\">\n            <div class=\"masonry-blog-teaser__txt__icon--wrapper | d-flex align-items-center flex-wrap\" style=\"gap:1rem 2rem\">\n          \n              \n                                  <p class=\"preheadline\">\n                    Blog                  <\/p>\n                \n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                <p class=\"post-card__category__icon-txt text-uppercase position-relative\"\n                  style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                  product data                <\/p>\n              <\/div>\n                          <\/div>\n            <h5 class=\"masonry-blog-teaser__txt__headline h5 mb-2\">\n              Datenmanagement: Was ist das eigentlich?            <\/h5>\n            <p class=\"masonry-blog-teaser__txt__excerpt | d-none d-md-block\" style=\"flex: 1 0 auto; \">\n              Erfahre was man unter Datenmanagement versteht, welche Arten der Datenspeicherung es gibt und welche Systeme von Unternehmen bevorzugt verwendet&#8230;            <\/p>\n            <span class=\"primary--link\" style=\"margin-top: auto\">Mehr lesen<\/span>\n          <\/div>\n        <\/a>\n      <\/li>\n\n      \n            <li id=\"masonry-blog-teaser__item-3\" class=\"masonry-blog-teaser__item | rounded overflow-hidden\">\n        <a href=\"https:\/\/4allportal.com\/de\/blog\/marketing\/marketing-automation-tools\">\n          <div class=\"masonry-blog-teaser__img--frame w-100 d-flex d-md-block align-items-center\" style=\"overflow: hidden;\">\n                          <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"354\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/finde-die-passende-software-fuer-automatisierte-marketingprozesse-768x354.jpg\" class=\"masonry-blog-teaser__img o-fit--cover o-position--center\" alt=\"Finde die passende Software f\u00fcr automatisierte Marketingprozesse\" style=\"display: block; transition: all .6s ease-in-out;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/finde-die-passende-software-fuer-automatisierte-marketingprozesse-768x354.jpg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/finde-die-passende-software-fuer-automatisierte-marketingprozesse-300x138.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/finde-die-passende-software-fuer-automatisierte-marketingprozesse-150x69.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/finde-die-passende-software-fuer-automatisierte-marketingprozesse.jpg 1000w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" title=\"\" \/>                      <\/div>\n          <div class=\"masonry-blog-teaser__txt--wrapper | d-flex flex-column flex-grow-1 p-3\">\n            <div class=\"masonry-blog-teaser__txt__icon--wrapper | d-flex align-items-center flex-wrap\" style=\"gap:1rem 2rem\">\n          \n              \n                                  <p class=\"preheadline\">\n                    Blog                  <\/p>\n                \n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                <p class=\"post-card__category__icon-txt text-uppercase position-relative\"\n                  style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                  customer experience                <\/p>\n              <\/div>\n                          <\/div>\n            <h5 class=\"masonry-blog-teaser__txt__headline h5 mb-2\">\n              Marketing Automation Tools            <\/h5>\n            <p class=\"masonry-blog-teaser__txt__excerpt | d-none d-md-block\" style=\"flex: 1 0 auto; \">\n              Was macht ein gutes Marketing Automation Tool aus? In unserem Guide geben wir Ihnen einen \u00dcberblick \u00fcber die Top-Anbieter auf dem Markt und zeigen&#8230;            <\/p>\n            <span class=\"primary--link\" style=\"margin-top: auto\">Mehr lesen<\/span>\n          <\/div>\n        <\/a>\n      <\/li>\n\n              <\/ul>\n    <\/div>\n  \n<\/section>","protected":false},"excerpt":{"rendered":"<p>Finde den f\u00fcr dich effizientesten Weg zu perfekten Produktdaten. Mit der Integration eines PIMs bist du auf dem richtigen Weg. <\/p>\n","protected":false},"author":3,"featured_media":33601,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"whitepaper_categories":[235,237],"product_categories":[505],"industry_categories":[],"customer_stage":[449],"content_cluster":[],"persona_categories":[],"class_list":["post-12659","whitepaper","type-whitepaper","status-publish","has-post-thumbnail","hentry","whitepaper_categories-pim-de","whitepaper_categories-edu-de-4"],"acf":[],"_links":{"self":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/whitepaper\/12659","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/whitepaper"}],"about":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/types\/whitepaper"}],"author":[{"embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/users\/3"}],"version-history":[{"count":0,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/whitepaper\/12659\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/media\/33601"}],"wp:attachment":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/media?parent=12659"}],"wp:term":[{"taxonomy":"whitepaper_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/whitepaper_categories?post=12659"},{"taxonomy":"product_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/product_categories?post=12659"},{"taxonomy":"industry_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/industry_categories?post=12659"},{"taxonomy":"customer_stage","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/customer_stage?post=12659"},{"taxonomy":"content_cluster","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/content_cluster?post=12659"},{"taxonomy":"persona_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/persona_categories?post=12659"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}