{"id":2365,"date":"2022-09-02T07:36:55","date_gmt":"2022-09-02T07:36:55","guid":{"rendered":"https:\/\/fourallportal.wpengine.com\/?post_type=whitepaper&#038;p=2365"},"modified":"2025-08-13T12:49:43","modified_gmt":"2025-08-13T12:49:43","slug":"brauche-ich-ein-pim","status":"publish","type":"whitepaper","link":"https:\/\/4allportal.com\/de\/whitepaper\/pim\/brauche-ich-ein-pim","title":{"rendered":"Brauche ich ein PIM?"},"content":{"rendered":"\n<section id=\"content-wrapper-block_5f750d7c8a1a66fd3df79736d73a7f0b\" class=\"content-wrapper position-relative\"\n  style=\" padding-inline: ; overflow-x: visible;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #content-wrapper-block_5f750d7c8a1a66fd3df79736d73a7f0b {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #content-wrapper-block_5f750d7c8a1a66fd3df79736d73a7f0b {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n  \n  <div class=\"container--small px-0\">\n    \n        \n\n<p class=\"has-text-align-center preheadline\">Guide<\/p>\n\n\n<h1 class=\"has-text-align-center wp-block-post-title\">Brauche ich ein PIM?<\/h1>\n\n<div class=\"has-text-align-center wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Ben\u00f6tigt dein Unternehmen eine Software f\u00fcr das Produktinformationsmanagement? In welchem Fall rechnet sich die Einf\u00fchrung eines PIM-Systems? In unserem Whitepaper liest du, in welchen Bereichen dein Unternehmen von einem Product Information Management System konkret profitieren kann. <\/p><\/div>\n\n  <\/div>\n<\/section>\n\n\n<section id=\"content-wrapper-block_95976c688e0da179c08147360bb24c5d\" class=\"content-wrapper position-relative\"\n  style=\" padding-inline: ; overflow-x: visible;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #content-wrapper-block_95976c688e0da179c08147360bb24c5d {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #content-wrapper-block_95976c688e0da179c08147360bb24c5d {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n  \n  <div class=\"container px-0\">\n    \n        \n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center glass is-layout-flow wp-block-column-is-layout-flow\"><figure class=\"wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1152\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/braucheicheinpim_whitepaper_thumbnail_de.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" style=\"object-fit:cover;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/braucheicheinpim_whitepaper_thumbnail_de.png 1536w, https:\/\/4allportal.com\/wp-content\/uploads\/braucheicheinpim_whitepaper_thumbnail_de-300x225.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/braucheicheinpim_whitepaper_thumbnail_de-1024x768.png 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/braucheicheinpim_whitepaper_thumbnail_de-150x113.png 150w, https:\/\/4allportal.com\/wp-content\/uploads\/braucheicheinpim_whitepaper_thumbnail_de-768x576.png 768w\" sizes=\"auto, (max-width: 1536px) 100vw, 1536px\" title=\"braucheicheinpim_whitepaper_thumbnail_de\" \/><\/figure>\n\n\n<p class=\"preheadline mt-2\">Highlights<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div id=\"list-block-block_f448dff47d9f1d76a2e1c645ab1a1335\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_f448dff47d9f1d76a2e1c645ab1a1335 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_f448dff47d9f1d76a2e1c645ab1a1335 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_f448dff47d9f1d76a2e1c645ab1a1335 .list-block__list li {\n    color: white;\n  }\n\n  #list-block-block_f448dff47d9f1d76a2e1c645ab1a1335 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/list-check-white.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_f448dff47d9f1d76a2e1c645ab1a1335, .content-wrapper .wp-block-columns #list-block-block_f448dff47d9f1d76a2e1c645ab1a1335{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list list-block__list\">\n<li>Datensilos durch abteilungs\u00fcbergreifendes Ablagesystem ersetzen<\/li>\n<\/ul>\n\n\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div id=\"list-block-block_f448dff47d9f1d76a2e1c645ab1a1335\" class=\"list-block | w-100 d-grid\" style=\"grid-template-columns: repeat(1, 1fr); column-gap: 4rem;\">\n  \n<style>\n@media screen and (min-width: 391px) {\n  #list-block-block_f448dff47d9f1d76a2e1c645ab1a1335 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #list-block-block_f448dff47d9f1d76a2e1c645ab1a1335 {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n\n<style>\n  .list-block {\n    padding-top: 0 !important;\n    padding-bottom: 0 !important;\n  }\n  .list-block__list.has-background {\n    padding: 3.5rem !important;\n  }\n  p+.list-block {\n    margin-top: 1.5rem;\n  }\n  .list-block__list.is-selected {\n    display: block;\n  }\n  .list-block__list li {\n    list-style: none;\n    position: relative;\n    padding-top: 1rem;\n    padding-bottom: 1rem;\n    padding-left: 4rem;\n  }\n  ul.list-block__list li::before {\n    content: \"\";\n    width: 2rem;\n    height: 2rem;\n    position: absolute;\n    left: 0;\n    top: 1.25rem;\n    background-position: center;\n    background-repeat: no-repeat;\n    background-size: cover;\n  }\n\n  #list-block-block_f448dff47d9f1d76a2e1c645ab1a1335 .list-block__list li {\n    color: white;\n  }\n\n  #list-block-block_f448dff47d9f1d76a2e1c645ab1a1335 ul.list-block__list li::before {\n    background-image: url(\"https:\/\/4allportal.com\/wp-content\/themes\/website-theme\/assets\/img\/list-check-white.svg\") !important;\n  }\n\n  @media screen (max-width:992px) {\n      .content-wrapper .wp-container-3,.content-wrapper .wp-block-columns {\n          gap:0 !important\n      }\n      .content-wrapper #list-block-block_f448dff47d9f1d76a2e1c645ab1a1335, .content-wrapper .wp-block-columns #list-block-block_f448dff47d9f1d76a2e1c645ab1a1335{\n          padding-right:0;\n      }\n  }\n  <\/style>\n  \n\n<ul class=\"wp-block-list list-block__list\">\n<li>Produktinformationen und Metadaten an Assets h\u00e4ngen und \u00fcber alle Kan\u00e4le hinweg verf\u00fcgbar machen&nbsp;<\/li>\n<\/ul>\n\n\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-left preheadline\">\u00dcber den Guide<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left\">PIM &#8211; Unverzichtbar oder \u00fcberfl\u00fcssig?<\/h2>\n\n\n\n<p class=\"has-text-align-left\">Ein PIM verbessert deine Produktivit\u00e4t. Aber wie eigentlich? Langsame Workflows, l\u00e4stige Assetsuche und reduzierte Produktivit\u00e4t geh\u00f6ren mit einem Product Information Management der Vergangenheit an.&nbsp;Dennoch stellst du dir die Frage: Warum brauche ich ein PIM?<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-text-align-left\">In unserem Whitepaper liest du, wieso ein PIM in deinem Unternehmen unverzichtbar ist und wie die Entscheidung f\u00fcr das passende PIM zum Kinderspiel wird.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-text-align-left\">Realisiere jetzt eine leistungsf\u00e4hige Systemlandschaft f\u00fcr dein Unternehmen und schaffe eine verbesserte Customer Experience.&nbsp;&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/info.4allportal.com\/l\/600841\/2021-04-14\/21s1gmb\/600841\/1750263093FT0sz2oL\/4ALLPORTAL_Brauche_ich_ein_PIM_System.pdf\">Jetzt herunterladen<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n  <\/div>\n<\/section>\n\n\n<style>\n@media screen and (min-width: 391px) {\n  #masonry-blog-teaser-block_24bad0622882fce90733e12850f8329d {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n\n@media screen and (max-width: 390px) {\n  #masonry-blog-teaser-block_24bad0622882fce90733e12850f8329d {\n    padding-top: 30px;\n    padding-bottom: 30px;\n  }\n}\n<\/style>\n<style>\n.masonry-blog-teaser--container {\n  display: grid;\n  grid-template-columns: 1fr;\n  grid-template-rows: repeat(4, auto);\n  gap: 2rem;\n}\n.masonry-blog-teaser__item {\n  background: rgba(255,255,255,.1);\n}\n\/* Individual Cards *\/\n#masonry-blog-teaser__item-0 {\n  display: grid;\n  grid-template-rows: 1fr;\n  grid-template-columns: 2.75fr 5fr;\n  grid-column: 1 \/ 2;\n}\n#masonry-blog-teaser__item-1 {\n  grid-column: 1 \/ 2;\n  display: grid;\n  grid-template-columns: 2.75fr 5fr;\n  grid-template-rows: auto;\n}\n\n#masonry-blog-teaser__item-1 img {\n  object-position: center !important;\n}\n\n#masonry-blog-teaser__item-2 {\n  grid-column: 1 \/ 2;\n  display: grid;\n  grid-template-columns: 2.75fr 5fr;\n}\n\n#masonry-blog-teaser__item-3 {\n  grid-column: 1 \/ 2;\n  display: grid;\n  grid-template-columns: 2.75fr 5fr;\n}\n\/* Card Styles *\/\n.masonry-blog-teaser__item * {\n  transition: all .25s ease-out;\n}\n.masonry-blog-teaser__item {\n  border: 1px solid var(--darkgrey-60);\n}\n.masonry-blog-teaser__item:hover {\n    border: 1px solid var(--orange);\n    box-shadow: inset 0 0 4px 1px #ff8200c7, inset 0 0 0px 4px #ff82004d, inset 0 0 18px 3px #ff820038, 0 0 6px 1px #ff8200bd, 0 0 16px 4px #ff820054, 0 0 300px 20px #ff82003d !important;\n}\n.masonry-blog-teaser__txt--wrapper {\n    -webkit-box-shadow: 0 4px 30px rgba(0,0,0,.1);\n    box-shadow: 0 4px 30px rgba(0,0,0,.1);\n    backdrop-filter: blur(14.8px);\n    -webkit-backdrop-filter: blur(14.8px);\n}\n.masonry-blog-teaser__txt__headline {\n  color: #FF8200;\n}\n.body-container .masonry-blog-teaser__txt__excerpt,\n.body-container.unset .masonry-blog-teaser__txt__excerpt,\n.body-container.light .masonry-blog-teaser__txt__excerpt,\n.body-container.dark .masonry-blog-teaser__txt__excerpt,\n.masonry-blog-teaser__txt__excerpt {\n  color: #FFF;\n}\n.masonry-blog-teaser__txt__link {\n  align-self: flex-end;\n}\n.masonry-blog-teaser__txt__icon--wrapper .post-card__category__icon-txt {\n  color: #a5a5a5;\n}\n.masonry-blog-teaser__txt__icon--wrapper path {\n  stroke: #a5a5a5;\n}\n.masonry-blog-teaser__item:hover img {\n  transform: scale(1.05);\n}\n@media screen and (min-width: 991px) {\n  .masonry-blog-teaser--container {\n    display: grid;\n    grid-template-columns: 1fr 1fr 1fr 1fr;\n    grid-template-rows: minmax(auto, 60rem) auto;\n    gap: 2rem;\n  }\n  \/* Individual Cards *\/\n  #masonry-blog-teaser__item-0 {\n    display: grid;\n    grid-template-columns: 1fr;\n    grid-template-rows: 37% 63%;\n    grid-column: 1 \/ 2;\n    grid-row: 1 \/ 2;\n  }\n  #masonry-blog-teaser__item-1 {\n    grid-column: 2 \/ 5;\n    grid-row: 1 \/ 2;\n    display: grid;\n    grid-template-columns: auto;\n    grid-template-rows: 55% 45%;\n  }\n  #masonry-blog-teaser__item-1 img {\n    object-position: center center !important;\n  }\n  #masonry-blog-teaser__item-2 {\n    grid-column: 1 \/ 3;\n    grid-row: 2 \/ 3;\n    display: grid;\n    grid-template-columns: 35% 65%;\n  }\n  #masonry-blog-teaser__item-3 {\n    grid-column: 3 \/ 5;\n    grid-row: 2 \/ 3;\n    display: grid;\n    grid-template-columns: 50% 50%;\n\n  }\n  #masonry-blog-teaser__item-0 {\n    display: grid;\n    grid-template-columns: 1fr;\n    grid-template-rows: inherit;\n    grid-column: 1 \/ 2;\n    grid-row: 1 \/ 2;\n}\n  #masonry-blog-teaser__item-0 a {\n    display: grid;\n    grid-template-rows: 35% 65%;\n  }\n  #masonry-blog-teaser__item-1 a {\n    display: grid;\n    grid-template-rows: 60% 40%;\n    grid-row: 1\/3;\n  }\n  #masonry-blog-teaser__item-2 a {\n    width: 100%;\n    display: grid;\n    grid-column: 1\/3;\n    grid-template-columns: 35% 65%;\n  }\n  #masonry-blog-teaser__item-3 a {\n    display: grid;\n    grid-column: 1\/3;\n    grid-template-columns: 35% 65%;\n  }\n  .masonry-blog-teaser--container {\n    position: relative;\n    z-index: 3;\n  }\n  .masonry-blog-teaser .blur {\n    position: absolute;\n    right: -300px;\n    top: 35%;\n  }\n}\n\n@media screen and (min-width: 991px) {\n  #masonry-blog-teaser__item-0 a {\n      display: grid;\n      grid-template-rows: 20% 50%;\n  }\n}\n@media screen and (min-width: 1500px) {\n  #masonry-blog-teaser__item-0 a {\n      display: grid;\n      grid-template-rows: 35% 65%;\n  }\n}\n@media screen and (max-width: 990px) {\n    .masonry-blog-teaser--container {\n      grid-template-columns: auto;\n  }\n    img.masonry-blog-teaser__img {\n      height: 120px;\n    }\n\n    #masonry-blog-teaser__item-0 {\n      display: grid;\n      grid-template-columns: inherit !important;\n      grid-column: 1 \/ 2;\n    }\n    #masonry-blog-teaser__item-1 {\n      grid-column: 2 \/ 2;\n      grid-template-columns: inherit;\n      grid-template-rows: auto;\n    }\n    #masonry-blog-teaser__item-2 {\n      grid-column: 1 \/ 2;\n      display: grid;\n      grid-template-columns: inherit;\n    }\n    #masonry-blog-teaser__item-3 {\n      grid-column: 2\/2;\n      grid-template-columns: inherit;\n    }\n  }\n<\/style>\n\n<section id=\"masonry-blog-teaser-block_24bad0622882fce90733e12850f8329d\" class=\"masonry-blog-teaser pt-3 pb-4  pt-lg-7 pb-lg-7 position-relative\" style=\"background: \">  \n  <header class=\"container\">\n    \n\n<p class=\"has-text-align-center preheadline\">Profitiere jetzt<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center h2 text-center mb-2\">Entdecke unsere kostenlosen Anleitungen<\/h2>\n\n\n  <\/header>\n\n      <div class=\"container position-relative\">\n      <div class=\"blur blur-orange-gradient-60\"><\/div>\n        <ul class=\"masonry-blog-teaser--container | list-unstyled gap-3\">\n        \n            <li id=\"masonry-blog-teaser__item-0\" class=\"masonry-blog-teaser__item | rounded overflow-hidden\">\n        <a href=\"https:\/\/4allportal.com\/de\/blog\/pim\/was-ist-pim\">\n          <div class=\"masonry-blog-teaser__img--frame w-100 d-flex d-md-block align-items-center\" style=\"overflow: hidden;\">\n                          <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"362\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/was-ist-pim-768x362.jpg\" class=\"masonry-blog-teaser__img o-fit--cover o-position--center\" alt=\"\" style=\"display: block; transition: all .6s ease-in-out;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/was-ist-pim-768x362.jpg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/was-ist-pim-300x142.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/was-ist-pim-1024x483.jpg 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/was-ist-pim-150x71.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/was-ist-pim-1536x725.jpg 1536w, https:\/\/4allportal.com\/wp-content\/uploads\/was-ist-pim.jpg 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" title=\"was-ist-pim\" \/>                      <\/div>\n          <div class=\"masonry-blog-teaser__txt--wrapper | d-flex flex-column flex-grow-1 p-3\">\n            <div class=\"masonry-blog-teaser__txt__icon--wrapper | d-flex align-items-center flex-wrap\" style=\"gap:1rem 2rem\">\n          \n              \n                                  <p class=\"preheadline\">\n                    Blog                  <\/p>\n                \n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                <p class=\"post-card__category__icon-txt text-uppercase position-relative\"\n                  style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                  product data                <\/p>\n              <\/div>\n                          <\/div>\n            <h5 class=\"masonry-blog-teaser__txt__headline h5 mb-2\">\n              Was ist ein PIM-System?\u00a0            <\/h5>\n            <p class=\"masonry-blog-teaser__txt__excerpt | d-none d-md-block\" style=\"flex: 1 0 auto; \">\n              Hier erf\u00e4hrst du alles, was du \u00fcber Product Information Management (PIM) wissen musst, um deine Daten zentral zu verwalten!            <\/p>\n            <span class=\"primary--link\" style=\"margin-top: auto\">Mehr lesen<\/span>\n          <\/div>\n        <\/a>\n      <\/li>\n\n      \n            <li id=\"masonry-blog-teaser__item-1\" class=\"masonry-blog-teaser__item | rounded overflow-hidden\">\n        <a href=\"https:\/\/4allportal.com\/de\/blog\/dam\/dam-vs-pim\">\n          <div class=\"masonry-blog-teaser__img--frame w-100 d-flex d-md-block align-items-center\" style=\"overflow: hidden;\">\n                          <img loading=\"lazy\" decoding=\"async\" width=\"575\" height=\"410\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/Blog_Bloguebersicht_DAMvsPIM.png\" class=\"masonry-blog-teaser__img o-fit--cover o-position--center\" alt=\"DAM vs PIM: Was die Unterschiede sind und wie sie zusammenarbeiten\" style=\"display: block; transition: all .6s ease-in-out;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/Blog_Bloguebersicht_DAMvsPIM.png 575w, https:\/\/4allportal.com\/wp-content\/uploads\/Blog_Bloguebersicht_DAMvsPIM-300x214.png 300w, https:\/\/4allportal.com\/wp-content\/uploads\/Blog_Bloguebersicht_DAMvsPIM-150x107.png 150w\" sizes=\"auto, (max-width: 575px) 100vw, 575px\" title=\"Blog_Bloguebersicht_DAMvsPIM\" \/>                      <\/div>\n          <div class=\"masonry-blog-teaser__txt--wrapper | d-flex flex-column flex-grow-1 p-3\">\n            <div class=\"masonry-blog-teaser__txt__icon--wrapper | d-flex align-items-center flex-wrap\" style=\"gap:1rem 2rem\">\n          \n              \n                                  <p class=\"preheadline\">\n                    Blog                  <\/p>\n                \n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                <p class=\"post-card__category__icon-txt text-uppercase position-relative\"\n                  style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                  product data                <\/p>\n              <\/div>\n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                <p class=\"post-card__category__icon-txt text-uppercase position-relative\"\n                  style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                  product media                <\/p>\n              <\/div>\n                          <\/div>\n            <h5 class=\"masonry-blog-teaser__txt__headline h5 mb-2\">\n              DAM vs. PIM            <\/h5>\n            <p class=\"masonry-blog-teaser__txt__excerpt | d-none d-md-block\" style=\"flex: 1 0 auto; \">\n              Wenn Sie nach DAM-Software suchen, werden Sie auch auf PIM-Systeme sto\u00dfen. In diesem Artikel stellen wir detailliert DAM und PIM gegen\u00fcber und&#8230;            <\/p>\n            <span class=\"primary--link\" style=\"margin-top: auto\">Mehr lesen<\/span>\n          <\/div>\n        <\/a>\n      <\/li>\n\n      \n            <li id=\"masonry-blog-teaser__item-2\" class=\"masonry-blog-teaser__item | rounded overflow-hidden\">\n        <a href=\"https:\/\/4allportal.com\/de\/blog\/pim\/e-commerce-pim\">\n          <div class=\"masonry-blog-teaser__img--frame w-100 d-flex d-md-block align-items-center\" style=\"overflow: hidden;\">\n                          <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/PIM-im-E-Commerce-768x512.jpg\" class=\"masonry-blog-teaser__img o-fit--cover o-position--center\" alt=\"PIM im E-Commerce: So hilft dir die Software, den Erfolg deines Webshops zu beschleunigen\" style=\"display: block; transition: all .6s ease-in-out;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/PIM-im-E-Commerce-768x512.jpg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/PIM-im-E-Commerce-300x200.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/PIM-im-E-Commerce-150x100.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/PIM-im-E-Commerce.jpg 1000w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" title=\"PIM im E-Commerce\" \/>                      <\/div>\n          <div class=\"masonry-blog-teaser__txt--wrapper | d-flex flex-column flex-grow-1 p-3\">\n            <div class=\"masonry-blog-teaser__txt__icon--wrapper | d-flex align-items-center flex-wrap\" style=\"gap:1rem 2rem\">\n          \n              \n                                  <p class=\"preheadline\">\n                    Blog                  <\/p>\n                \n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                <p class=\"post-card__category__icon-txt text-uppercase position-relative\"\n                  style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                  product data                <\/p>\n              <\/div>\n                          <\/div>\n            <h5 class=\"masonry-blog-teaser__txt__headline h5 mb-2\">\n              E-Commerce PIM            <\/h5>\n            <p class=\"masonry-blog-teaser__txt__excerpt | d-none d-md-block\" style=\"flex: 1 0 auto; \">\n              In diesem Artikel lernst du, wieso PIM im E-Commerce eine immer gr\u00f6\u00dfer werdende Rolle spielt und wie diese Technologie nicht nur die Ums\u00e4tze deines&#8230;            <\/p>\n            <span class=\"primary--link\" style=\"margin-top: auto\">Mehr lesen<\/span>\n          <\/div>\n        <\/a>\n      <\/li>\n\n      \n            <li id=\"masonry-blog-teaser__item-3\" class=\"masonry-blog-teaser__item | rounded overflow-hidden\">\n        <a href=\"https:\/\/4allportal.com\/de\/blog\/marketing\/brand-management\">\n          <div class=\"masonry-blog-teaser__img--frame w-100 d-flex d-md-block align-items-center\" style=\"overflow: hidden;\">\n                          <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/4allportal.com\/wp-content\/uploads\/brand-management-768x432.jpg\" class=\"masonry-blog-teaser__img o-fit--cover o-position--center\" alt=\"\" style=\"display: block; transition: all .6s ease-in-out;\" srcset=\"https:\/\/4allportal.com\/wp-content\/uploads\/brand-management-768x432.jpg 768w, https:\/\/4allportal.com\/wp-content\/uploads\/brand-management-300x169.jpg 300w, https:\/\/4allportal.com\/wp-content\/uploads\/brand-management-1024x576.jpg 1024w, https:\/\/4allportal.com\/wp-content\/uploads\/brand-management-150x84.jpg 150w, https:\/\/4allportal.com\/wp-content\/uploads\/brand-management-1536x864.jpg 1536w, https:\/\/4allportal.com\/wp-content\/uploads\/brand-management.jpg 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" title=\"Close-up,Of,A,Female,Designer,Working,On,Multiple,Computer,At\" \/>                      <\/div>\n          <div class=\"masonry-blog-teaser__txt--wrapper | d-flex flex-column flex-grow-1 p-3\">\n            <div class=\"masonry-blog-teaser__txt__icon--wrapper | d-flex align-items-center flex-wrap\" style=\"gap:1rem 2rem\">\n          \n              \n                                  <p class=\"preheadline\">\n                    Blog                  <\/p>\n                \n                            <div class=\"post-card__category__icon--frame d-flex align-items-baseline\">\n                <p class=\"post-card__category__icon-txt text-uppercase position-relative\"\n                  style=\"font-weight: 600; left: -0.75rem; font-size: 1.4rem\">\n                  customer experience                <\/p>\n              <\/div>\n                          <\/div>\n            <h5 class=\"masonry-blog-teaser__txt__headline h5 mb-2\">\n              Brand Management            <\/h5>\n            <p class=\"masonry-blog-teaser__txt__excerpt | d-none d-md-block\" style=\"flex: 1 0 auto; \">\n              Etablieren Sie eine starke Marke auf dem umk\u00e4mpften Markt, um Kunden zu binden und die Konkurrenz abzuh\u00e4ngen. Warum Brand Management so wichtig ist&#8230;            <\/p>\n            <span class=\"primary--link\" style=\"margin-top: auto\">Mehr lesen<\/span>\n          <\/div>\n        <\/a>\n      <\/li>\n\n              <\/ul>\n    <\/div>\n  \n<\/section>","protected":false},"excerpt":{"rendered":"<p>Ben\u00f6tigt dein Unternehmen eine Software f\u00fcr das Produktinformationsmanagement? In welchem Fall rechnet sich die Einf\u00fchrung eines PIM-Systems? In unserem Whitepaper liest du, in welchen Bereichen dein Unternehmen von einem Product Information Management System konkret profitieren kann.<\/p>\n","protected":false},"author":3,"featured_media":33654,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"whitepaper_categories":[235,119,237,51,120],"product_categories":[505],"industry_categories":[],"customer_stage":[449],"content_cluster":[],"persona_categories":[],"class_list":["post-2365","whitepaper","type-whitepaper","status-publish","has-post-thumbnail","hentry","whitepaper_categories-pim-de","whitepaper_categories-edu-3","whitepaper_categories-edu-de-4","whitepaper_categories-pim","whitepaper_categories-sel-3"],"acf":[],"_links":{"self":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/whitepaper\/2365","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/whitepaper"}],"about":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/types\/whitepaper"}],"author":[{"embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/users\/3"}],"version-history":[{"count":0,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/whitepaper\/2365\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/media\/33654"}],"wp:attachment":[{"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/media?parent=2365"}],"wp:term":[{"taxonomy":"whitepaper_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/whitepaper_categories?post=2365"},{"taxonomy":"product_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/product_categories?post=2365"},{"taxonomy":"industry_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/industry_categories?post=2365"},{"taxonomy":"customer_stage","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/customer_stage?post=2365"},{"taxonomy":"content_cluster","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/content_cluster?post=2365"},{"taxonomy":"persona_categories","embeddable":true,"href":"https:\/\/4allportal.com\/de\/wp-json\/wp\/v2\/persona_categories?post=2365"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}