AI-Driven 4ALLPORTAL

More efficiency, less effort—discover the AI features for DAM & PIM.

Explore AI Features
Book a Demo

Master data management software

Stop dealing with scattered data and manual alignment

Bring together data from ERP, CRM and PIM in one central system and keep it automatically up to date. Create a reliable data foundation for all systems and processes – without manual coordination. Made in Germany. Cloud or on-premises.

Book a Demo
Master Data Management 4ALLPORTAL

Trusted by 100.000+ Users

Warner Bros Discovery
Schindler Logo
MeMoi
Bofrost
WWF
Warner Bros Discovery
Schindler Logo
MeMoi
Bofrost
WWF


No more disconnected systems and scattered data

Bring all your master data together in one place

Data is spread across ERP, CRM and other systems. With MDM, you connect these sources and create one consistent data base for all teams and processes.

  • Connect ERP, CRM and other systems
  • Eliminate data silos
  • Ensure all teams work with the same data
MDM Software

No more inconsistent and unreliable data

Keep your master data clean and consistent

Inconsistent data leads to errors, manual fixes and delays. MDM ensures your data is standardized, complete and always up to date across all systems.

  • Standardize and validate your data
  • Avoid duplicates and inconsistencies
  • Keep data synchronized across systems
Schnellere Markteinführung mit MDM Push data to channels

Build a reliable data foundation for your business

Create a single source of truth across all systems

With MDM, you establish a central data foundation that supports all systems, processes and channels. Scale your data management as your business grows.

  • Create a central, reliable data base
  • Support all systems and processes
  • Scale with your organization
IT Data Governance Management Manage deine Produktdaten im MDM

AI FEATURES

Discover the AI features in 4ALLPORTAL

Create product texts at the touch of a button, translate content and master data automatically, and find pack shots using natural language (instead of metadata and tags).

Explore the features

What Our Customers Say

Why leading Brands trust 4ALLPORTAL

View all Success Stories

The integration of 4ALLPORATL into our programme planning saves us 30% time in managing image data and represents a quantum leap in our workflow.

Matthias Wiediger
Project Manager
Read Success Story

We have implemented 21 PIM modules and optimised core processes. More than 130,000 assets, 400 brand images and 4,500 recipes are available at all times.

bofrost* Projektmanager Thomas Borkowski

Thomas Borkowski
Projektmanager
Read Success Story

I really appreciate that we customized the Teekanne DAM metadata to fit our needs. This allows targeted searches by role and access rights—filters we lacked Group-wide before.

Nadine Hackstein
Head of International Marketing and Sales Service
Read Success Story

With 4ALLPORTAL we are well prepared for the future: The rights management for stock photos, own creations and partner photos is now optimally solved.

Dominic Brezinski

Dominic Brezinski
Head of CEWE MediaAssets
Read Success Story

The single source of truth centralises everything, eliminating version concerns. Collaboration is easier and the search and approval process saves us hours every week.

Christoph Schlittenhardt
Content Marketer
Read Success Story

FAQ

Frequently Asked Questions

Master Data Management (MDM) ensures that master data from ERP, Excel, and other existing systems is consolidated into one reliable, central record. Particularly relevant for manufacturers – recognizable by duplicates, inconsistent data states, and manual reconciliation between systems.

PIM focuses on product information and channel distribution. MDM orchestrates all master data across system boundaries. 4ALLPORTAL MDM is a lean approach, significantly faster than classic enterprise projects.

Traditional MDM projects are complex and cost-intensive. 4ALLPORTAL offers a lean approach: the ERP enriches the PIM with master data, the DAM provides the associated media – together, 4ALLPORTAL becomes the Golden Record, without a separate MDM solution. From there, all downstream systems are supplied: CRM, shop, website, print, marketplaces, and others.

Typically 2 to 4 quarters, ideally building on an already established PIM. First measurable value typically within a few weeks – development then continues agile. Customers and 4ALLPORTAL develop the solution together on an ongoing basis – with the goal of continuously automating and improving product data processes. Schindler identified and cleaned up 105,000 duplicate records as part of their MDM implementation.

Yes, central master data management, API interfaces, and traceable versioning are the technical prerequisites.