Guide

Do I need a DAM?

Learn more about the benefits a DAM system brings and how they efficiently impact your company in this whitepaper.

Highlights

  • Highest data quality through duplicate cleansing and more
  • Enhance assets with metadata: License information, release status, keywords, image content, product information, and more

about the guide

Understanding the necessity and convincing decision-makers

The Digital Transformation poses enormous challenges to companies. Not only are processes changing, the demand for digital contents is also growing unremittingly. Customers increasingly expect to see adapted, context-specific, high-quality content describing brands, products, and services. In addition, several channels need to be supplied with high-quality content on a regular basis.

The number of digital files in this scenario quickly reaches a level where you lose track. Finding content then becomes very laborious, images may be published in an incorrect version, or copyright infringements may be committed. Effective collaboration in (cross-company) teams also becomes very difficult.

DAM software can solve these and further problems by ordering, reconciling, and archiving your assets and assisting in their distribution. More and more companies are therefore already using such systems.

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